|
COUNTS THROUGH 10/28/2024 |
|
|
16,432,892 |
TOTAL UNIVERSE / BASE RATE |
$75.00/M |
1,164,054 |
MONTHLY HOTLINE |
+
$10.00/M
|
|
EMAILS |
+
$20.00/M
|
|
These high-value shoppers buy from catalogs, in stores, and on the Internet. Recent studies have found that Multi-Channel Shoppers spend an average of 50% more overall than single channel shoppers. 66% of Multi-Channel Shoppers browse in one channel and buy in another. This savvy segment offers a great opportunity to increase sales and enhance customer loyalty. These Multi-Channel Shoppers tend to be women who have incomes of $75,000+ and a median age of 48.
Inquire about our "Multi-Channel Shopper ID" analysis that can identify Multi-Channel Shoppers on your house file. Learn which of your catalog shoppers are also shopping online and in retail stores. Learn which of your retail customers are shopping via catalogs and online. Then target these people with special promotions to increase your share of wallet with your own customers.
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MARKET: |
CONSUMER |
CHANNELS: |
|
SOURCE: |
COMPILED LISTS, TRANSACTIONAL, MOB, LIFESTYLE & SELF-REPORTED DATA |
PRIVACY: |
OPT-IN |
DMA?: |
YES - MEMBER |
STATUS: |
STANDARD PROVIDER |
GEO: |
USA |
GENDER: |
70% FEMALE 30% MALE |
|
6 MONTH/12 MONTH MOB |
$5.00/M |
AGE |
$6.00/M |
ART & ANTIQUE BUYERS |
$7.50/M |
BANKCARD HOLDERS |
$10.00/M |
BEAUTY CARE PRODUCT BUYERS |
$7.50/M |
BOOK BUYERS |
$7.50/M |
COLLECTIBLES |
$7.50/M |
DIETERS |
$7.50/M |
ETHNICITY BY TYPE |
$10.00/M |
GENDER |
$6.00/M |
HEALTH & NATURAL FOOD BUYERS |
$7.50/M |
HOMEOWNER |
$5.00/M |
INCOME |
$6.00/M |
MAGAZINE SUBSCRIBERS |
$7.50/M |
MUSIC INTERESTS BY TYPE |
$7.50/M |
PRESENCE OF CHILDREN |
$5.00/M |
STATE, ZIP, SCF |
$5.00/M |
TRAVELERS |
$7.50/M |
ADDRESSING |
KEY CODING |
PLEASE INQUIRE |
EMAIL |
$50.00/F |
FTP |
$50.00/F |
RUNNING CHARGES |
$8.00/M |
ZIP+4 |
$6.50/M |
|