|
COUNTS THROUGH 03/31/2026 |
|
|
| 70,901,034 |
TOTAL UNIVERSE / BASE RATE |
$100.00/M |
| 70,901,034 |
POSTAL ADDRESSES |
$100.00/M
|
| 64,715,617 |
OPT IN EMAIL ADDRESSES |
$125.00/M
|
| 6,185,417 |
TELEPHONE NUMBERS |
+
$25.00/M
|
| 5,908,420 |
1 MONTH HOTLINE |
+
$20.00/M
|
|
|
|
These are active mail order buyers through catalogs. Home furnishing make excellent welcome gifts and the average unit of sale is quite high. These buyers are excellent prospects for a multitude of direct mail offers.
|
|
| MARKET: |
CONSUMER |
| CHANNELS: |
|
| SOURCE: |
RESPONSE GENERATED SURVEY DATA |
| PRIVACY: |
OPT-IN |
| DMA?: |
YES - MEMBER |
| STATUS: |
STANDARD PROVIDER |
| GEO: |
USA |
| GENDER: |
60% FEMALE 40% MALE |
|
|
| AGE |
$10.00/M |
| CHILDREN |
$10.00/M |
| CREDIT CARD |
$10.00/M |
| EDUCATION LEVEL |
$10.00/M |
| GENDER |
$10.00/M |
| HOMEOWNER/RENTER |
$10.00/M |
| INCOME |
$10.00/M |
| MARITAL STATUS |
$10.00/M |
| OCCUPATION |
$10.00/M |
| RELIGIOUS AFFILIATION |
$10.00/M |
| STATE/SCF/ZIP |
$5.00/M |
| ADDRESSING |
| KEY CODING |
$5.00/M |
| EMAIL DELIVERY (FLAT FEE) |
$50.00/F |
| FTP |
$50.00/F |
|
