Whether you looking to target poetry, literature, fiction, science fiction or classic, other special readers, Modus Vivendi™ has identified responders and buyers to both direct mail and online book offers.
These avid readers often snuggle up with a romance book or experience the horror with of the newest sci-fi masterpiece on a regular basis. Modus Vivendi™ or "Way of Life" has identified the Lifestyle attributes of almost 40 million direct mail responsive consumers. This dynamic new Lifestyle Database will give marketers a pathway to success and is committed to providing marketers with the most accurate, deep and fresh, Lifestyle Data.
Modus™ applies proprietary state-of-the-art techniques and "logical link" relationship algorithms to a database of survey responders, product buyers and a variety of other targeted audience groups.
Modus Vivendi™ engages predictive scoring, comprehensive modeling and psychographic profiles with real time demographic data to provide a unique blend of accurate fresh data.
Best Sellers: 575,000
Childrens Books: 600,000
Classics: 350,000
Cooking: 650,000
Religious/Bible: 450,000
Home Gardening: 425,000
Military/History: 220,000
Mystery: 900,000
Romance: 850,000
Sci-Fi: 530,000
Sports: 470,000
Travel & Ent: 500,000
Crime/ Drama: 625,000
SOURCE Direct Mail & Internet Survey Samples available upon request |