BOOKWORMS AND AVID READERS Mailing List

These avid readers often snuggle up with a romance book or experience the horror with of the newest sci-fi masterpiece on a regular basis.

SEGMENTS COUNTS THROUGH 07/28/2025
14,000,000 TOTAL UNIVERSE / BASE RATE $120.00/M
 655,900 MONTHLY HOTLINE     + $20.00/M
 1,500,000 90 DAY HOTLINE     + $10.00/M
DESCRIPTION

Whether you looking to target poetry, literature, fiction, science fiction or classic, other special readers, Modus Vivendi™ has identified responders and buyers to both direct mail and online book offers.


These avid readers often snuggle up with a romance book or experience the horror with of the newest sci-fi masterpiece on a regular basis.

Modus Vivendi™ or "Way of Life" has identified the Lifestyle attributes of almost 40 million direct mail responsive consumers. This dynamic new Lifestyle Database will give marketers a pathway to success and is committed to providing marketers with the most accurate, deep and fresh, Lifestyle Data.


Modus™ applies proprietary state-of-the-art techniques and "logical link" relationship algorithms to a database of survey responders, product buyers and a variety of other targeted audience groups.

 

Modus Vivendi™ engages predictive scoring, comprehensive modeling and psychographic profiles with real time demographic data to provide a unique blend of accurate fresh data.

 

Best Sellers:                    575,000

Childrens Books:            600,000

Classics:                          350,000

Cooking:                          650,000

Religious/Bible:               450,000

Home Gardening:            425,000

Military/History:             220,000

Mystery:                          900,000

Romance:                         850,000

Sci-Fi:                               530,000

Sports:                              470,000

Travel & Ent:                   500,000

Crime/ Drama:                 625,000

 

 

SOURCE
Direct Mail & Internet Survey
Samples available upon request

ORDERING INSTRUCTIONS
  • To order this list, contact your List Broker and ask for NextMark List ID #162999 or click here to place your request.
  • Use NextMark List Order Entry Software or Bionic Media Planning Software
  • 10,000 NAME MINIMUM ORDER $675.00 MINIMUM PAYMENT
  • 85% NET NAME AVAILABLE ON ORDERS OF 100,000 OR MORE ($10.00/M RUN CHARGE)
  • EXCHANGE IS NOT AVAILABLE
  • REUSE IS AVAILABLE ON ORDERS OF 1,000 AT $100.00/M
  • CANCELLATION FEE AT $250.00/F
MARKET: CONSUMER
CHANNELS: Mailing List Email List Telephone List  
SOURCE: INTERNET/ON-LINE, MULTI SOURCED 
PRIVACY: UNKNOWN 
DMA?: YES - MEMBER
STATUS: PREFERRED PROVIDER
GEO: USA 
SELECTS
AGE   $5.00/M
CREDIT CARD   $10.00/M
GEO SELECT   $5.00/M
INCOME SELECT   $5.00/M
INTEREST   $10.00/M
PHONE NUMBER   $50.00/M
ADDRESSING
KEY CODING  $2.50/M
CD ROM  $25.00/F
DISKETTE  $25.00/F
EMAIL  $25.00/F
FTP  $25.00/F
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