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Puzzled & Crossed is comprised of individuals who love to solve riddles, crossword puzzles, cryptograms, word searches and more. These consumers enter sweepstakes, lotteries and contests with gusto because they all truly believe - you gotta play to win!
Modus Vivendi™ or "Way of Life" has identified the Lifestyle attributes of almost 40 million direct mail responsive consumers. This dynamic new Lifestyle Database will give marketers a pathway to success and is committed to providing marketers with the most accurate, deep and fresh, Lifestyle Data.
Modus™ applies proprietary state-of-the-art techniques and "logical link" relationship algorithms to a database of survey responders, product buyers and a variety of other targeted audience groups.
Modus Vivendi™ engages predictive scoring, comprehensive modeling and psychographic profiles with real time demographic data to provide a unique blend of accurate fresh data.
Contests Entrants: 1,400,000
Sweepstakes Entrants: 1,900,000
Puzzles & Crosswords: 245,800
Lottery Players: 2,500,000
SOURCE
Direct Mail & Internet Survey
Samples available upon request
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