|
COUNTS THROUGH 05/01/2025 |
|
|
| 398,584 |
TOTAL UNIVERSE / BASE RATE |
$85.00/M |
| 33,000 |
MONTHLY HL (AVERAGE) |
+
$5.00/M
|
| 398,584 |
TOTAL FAMILIES |
$85.00/M
|
|
|
These families have above average income and education and actively buy books to encourage their children to excel in school and life. These parents are on the lookout for book clubs, educational catalogs, toys that encourage reading, as well as any offer that will enrich their children's lives.
| Terms and Conditions |
| 25 % Commission to Brokers! |
| Sample Mail Piece Required. Payment due 30 days from mail date. Cancellations after mail date are due in full. Net name arrangements negotiable based on volume. 20% commission on orders with net terms and on re-uses. |
|
|
| MARKET: |
CONSUMER |
| CHANNELS: |
|
| SOURCE: |
DIRECT MAIL SOLD |
| PRIVACY: |
UNKNOWN |
| DMA?: |
NO |
| STATUS: |
PREFERRED PROVIDER |
| GEO: |
USA |
|
|
| AGE: ADULT |
$5.00/M |
| AGE: CHILD |
$10.00/M |
| AVERAGE AGE 40 |
|
| AVERAGE EDUCATION COLLEGE GRADUATE |
|
| CREDIT CARD BUYERS |
$5.00/M |
| DEMOGRAPHICS |
|
| ETHNICITY |
$5.00/M |
| GENDER: ADULT |
$5.00/M |
| GENDER: CHILD |
$10.00/M |
| INCOME SELECT |
$5.00/M |
| LIFESTYLE SELECT |
$10.00/M |
| MONTHLY HOTLINE |
$5.00/M |
| SCF |
$5.00/M |
| STATE |
$5.00/M |
| ZIP |
$5.00/M |
| ADDRESSING |
| KEY CODING |
$2.50/M |
| EMAIL |
$35.00/F |
|
