|
COUNTS THROUGH 08/31/2025 |
|
|
| 36,899,309 |
TOTAL UNIVERSE / BASE RATE |
$100.00/M |
| 36,899,309 |
POSTAL ADDRESSES |
$100.00/M
|
| 24,078,728 |
OPT-IN E-MAIL ADDRESSES |
$125.00/M
|
| 3,320,860 |
TELEPHONE NUMBERS |
+
$25.00/M
|
| 3,074,942 |
1 MONTH HOTLINE |
+
$20.00/M
|
|
|
|
As Hispanics have grown into the largest minority in the country today, the Spanish Speaking segment of the population has been underrepresented in the traditional direct mail arena. Whether you market to them in Spanish or in bilingual they are eager consumers who will appreciate receiving offers they are presently not getting.
|
|
| MARKET: |
CONSUMER |
| CHANNELS: |
|
| SOURCE: |
RESPONSE GENERATED SURVEY DATA |
| PRIVACY: |
UNKNOWN |
| DMA?: |
YES - MEMBER |
| STATUS: |
STANDARD PROVIDER |
| GEO: |
USA |
| GENDER: |
15% FEMALE 85% MALE |
|
|
| AGE |
$10.00/M |
| CHILDREN |
$10.00/M |
| HOMEOWNER/RENTER |
$10.00/M |
| INCOME |
$10.00/M |
| INTEREST |
$10.00/M |
| KEY CODING |
$5.00/M |
| MARITAL STATUS |
$10.00/M |
| OCCUPATION |
$10.00/M |
| STATE/SCF/ZIP |
$5.00/M |
| ADDRESSING |
| KEY CODING |
NOT AVAILABLE |
| EMAIL DELIVERY (FLAT FEE) |
$50.00/F |
| FTP |
$50.00/F |
|
