|
COUNTS THROUGH 05/01/2025 |
|
|
| 3,108,021 |
TOTAL UNIVERSE / BASE RATE |
$85.00/M |
| 83,584 |
GIFT GIVING GRANDPARENTS |
+
$5.00/M
|
| 474,962 |
TRAVEL LOVERS |
+
$5.00/M
|
| 611,142 |
HEALTH PRODUCT BUYERS |
+
$5.00/M
|
| 746,421 |
CONTRIBUTORS |
+
$5.00/M
|
|
|
|
Consumers over 50 aren't sitting on their porch in a rocking chair anymore! Armed with time and disposable income, they are out there enjoying their new freedoms. Rather than downsizing, they are looking for prime property with all of the amenities. Current studies have identified the 50+ market as the most active buyers and predictions are consistent for that to continue. Don't let your mailers miss this window of opportunity to target this "younger than ever" consumer group!
| Terms and Conditions |
| 25 % Commission to Brokers! |
| Sample Mail Piece Required. Payment due 30 days from mail date. Cancellations after mail date are due in full. Net name arrangements negotiable based on volume. 20% commission on orders with net terms and on re-uses. |
|
|
| MARKET: |
CONSUMER |
| CHANNELS: |
|
| SOURCE: |
DIRECT MAIL |
| PRIVACY: |
UNKNOWN |
| DMA?: |
NO |
| STATUS: |
PREFERRED PROVIDER |
| GEO: |
USA |
|
|
| AGE |
$10.00/M |
| CREDIT CARD BUYERS |
$10.00/M |
| GENDER/SEX |
$10.00/M |
| GRANDCHILDREN |
|
| INCOME SELECT |
$10.00/M |
| SCF |
$5.00/M |
| STATE |
$5.00/M |
| ZIP |
$5.00/M |
| ADDRESSING |
| KEY CODING |
$2.50/M |
| EMAIL |
$35.00/F |
|
