Acxiom InfoBase New Homeowners List Mailing List

THIS LIST IS DESIGNED FOR MARKETERS OF ALL HOME-RELATED PRODUCTS AND SERVICES. NEW HOMEOWNERS ARE VERY STABLE AND EXTREMELY DESIRABLE BECAUSE THEY REPRESENT A SEGMENT WITH A HIGH DEGREE OF PURCHASING POWER. NEW HOMEOWNERS LOOK FOR MAJOR APPLIANCES AND FURNITURE, HOME IMPROVEMENTS, NEIGHBORHOOD SERVICES AND MORE. WHY IS IT IMPORTANT TO HAVE THIS UP-TO-THE-MINUTE LIST? BECAUSE NEW HOMEOWNERS TYPICALLY ESTABLISH NEW BUYING PATTERNS, SERVICE RELATIONSHIPS AND MAKE MAJOR PURCHASES RIGHT AFTER THEY MOVE IN.

SEGMENTS COUNTS THROUGH 07/01/2019
1,725,535 TOTAL UNIVERSE / BASE RATE $65.00/M
 1,725,535 PAST 6 MONTHS UNIVERSE     $65.00/M
 87,091 WEEKLY NEW NAMES ADDED (PRIOR WEEK)     + $15.00/M
DESCRIPTION
listGraphic

This list is designed for marketers of all home-related products and services.  New homeowners are very stable and extremely desirable because they represent a segment with a high degree of purchasing power.  New homeowners look for major appliances and furniture, home improvements, neighborhood services and more.  Why is it important to have this up-to-the-minute list?  Because new homeowners typically establish new buying patterns, service relationships and make major purchases right after they move in.    

                                 

Industry Targeting Examples:
Catalogs       
Retail        
Entertainment
Banking and Mortgage      
High Tech / ISP’s       
Telecommunications        
Financial       
Home Services       
Insurance 
Newspapers / Magazines     


                                      

DELIVERY SCHEDULE:
Orders delivered electronically are typically less than 24 hours.  Traditional media is delivered in 48 hours.
ORDERING INSTRUCTIONS
POPULARITY: 100
MARKET: CONSUMER
CHANNELS: Mailing List Telephone List  
SOURCE: COMPILED LISTS 
PRIVACY: UNKNOWN 
DMA?: NO
STATUS: STANDARD PROVIDER
GEO: USA 
GENDER: 21.18% FEMALE 56.41% MALE  
SELECTS
1ST LOAN AMOUNT   $10.00/M
1ST LOAN INTEREST RATE TYPE   $10.00/M
1ST LOAN LENDER TYPE   $10.00/M
1ST LOAN TYPE   $10.00/M
2ND LOAN AMOUNT   $10.00/M
2ND LOAN INTEREST RATE TYPE   $10.00/M
2ND LOAN LENDER TYPE   $10.00/M
2ND LOAN TYPE   $10.00/M
3RD LOAN AMOUNT   $10.00/M
3RD LOAN INTEREST RATE TYPE   $10.00/M
3RD LOAN LENDER TYPE   $10.00/M
3RD LOAN TYPE   $10.00/M
GENDER OF PRIMARY OWNER   $2.50/M
GEO - COUNTY (MAIL OR SITE)   NO CHARGE
GEO - RADIUS   NO CHARGE
GEO - SCF (MAIL OR SITE)   NO CHARGE
GEO - STATE (MAIL OR SITE)   NO CHARGE
GEO - ZIP (MAIL OR SITE)   NO CHARGE
HOME MARKET VALUE   $15.00/M
HOMEOWNER TYPE   $5.00/M
LENDER NAME (OUTPUT ONLY)   $15.00/M
LOAN TRANSACTION TYPE   $10.00/M
PHONE NUMBER   $10.00/M
PHONE WHERE AVAILABLE   $5.00/M
PROPERTY TYPE   $5.00/M
PURCHASE / TRANSACTION DATE   $10.00/M
PURCHASE AMOUNT / TRANSACTION VALUE   $10.00/M
SITE ADDRESS (OUTPUT ONLY)   NO CHARGE
TRUST FLAG   NO CHARGE
ADDRESSING
KEY CODING  $2.00/M
3 X 5 CARDS (MINIMUM $100)  $15.00/M
CARTRIDGE  $25.00/F
CD ROM  $25.00/F
CHESHIRE LABELS  NO CHARGE
DISKETTE  $25.00/M
FTP  $1.00/M
GALLEY LISTING (MINIMUM $50)  $6.00/M
INTERNET DELIVERY  NO CHARGE
P/S LABELS-1 UP (MINIMUM $100)  $10.00/M
P/S LABELS-3 UP (MINIMUM $25)  $5.00/M
P/S LABELS-4 UP (MINIMUM $25)  $5.00/M
PREFIX TITLE CODE  NO CHARGE
TITLE SLUG  $1.00/M
ZIP DISK (100MB)  $50.00/F
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