The Nederlander Organization, owner of Broadway Direct is one of the largest privately held entertainment companies in the world today synonymous with great entertainment since 1912.
This luxury audience consists of theatre & concert fans who have purchased premium tickets (average spend $250) to live Broadway, off Broadway & concert performances. Targeted selects include show title, show genre, multi buyer and a variety of enhancements to best select your audience.
Nederlander, synonymous with smash Broadway hits including; Hamilton, Wicked, Cats, On Your Feet, Waitress, Lion King, Rent, Beauty & The Beast, Chicago and Finding Neverland.
This affluent Hisipanice audience enjoys spending their disposable income on seeing their favorite artist, group or event live. These consumers also are ideal prospects for offers related to travel, luxury & children’s merchandise, fundraising and more. As one of the fastest and largest growing groups in America, they are a major consumer powerhouse group for direct mail professionals to target.
Demographics
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