|
COUNTS THROUGH 04/30/2025 |
|
|
1,513,238 |
TOTAL UNIVERSE / BASE RATE |
$100.00/M |
1,513,238 |
POSTAL ADDRESSES |
$100.00/M
|
1,476,700 |
OPT-IN EMAIL ADDRESSES |
$125.00/M
|
134,686 |
TELEPHONE NUMBERS |
+
$25.00/M
|
126,103 |
1 MONTH HOTLINE |
+
$20.00/M
|
|
These retired households are avid mail order buyers. Older people rely on direct mail for products that may not be available to them in their immediate area. You can target only those buyers who are interested in your product and have purchased similar products through the mail before.
|
|
MARKET: |
CONSUMER |
CHANNELS: |
|
SOURCE: |
RESPONSE GENERATED SURVEY DATA |
PRIVACY: |
OPT-IN |
DMA?: |
YES - MEMBER |
STATUS: |
STANDARD PROVIDER |
GEO: |
USA |
GENDER: |
55% FEMALE 45% MALE |
|
AGE |
$10.00/M |
CREDIT CARD |
$10.00/M |
HOMEOWNER |
$10.00/M |
INCOME |
$10.00/M |
KEY CODING |
$5.00/M |
STATE/SCF/ZIP |
$5.00/M |
TYPE |
$10.00/M |
ADDRESSING |
KEY CODING |
NOT AVAILABLE |
EMAIL DELIVERY (FLAT FEE) |
$50.00/F |
FTP |
$50.00/F |
|