Western Horseman Magazine Mailing List

Western Horseman is an equestrian magazine rooted in the traditions of western horsemanship. Its editorial mission is to educate readers by publishing informative, original content on western horsemanship and training, horse care, tack and equipment, ranching and recreational riding.

Western Horseman provides subscribers with unique, original content on the lifestyle surrounding western horsemanship, including content on personalities, rodeo, books, music, art, films and other lifestyle topics. Western Horseman has been the leader in its publishing category since 1936 by providing the best content package to readers interested in western horsemanship.

Demographic Profile:
Average age 52
Average household income $102,000
Average net worth $919,000
Married 74%
Attended college 69%
Own horses (average of 6 each) 93%
Own farms/ranches 66%
Own 2 or more dogs 77%
Own personal computer 83%
Own avg of 7 pairs boots (avg $300/pr) 96%
Wear western apparel (avg $472/year) 96%
Avg # domestic trips 7.5

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