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Target affluent business women that have the means and needs for various products and services. These active women are college educated, financially independent, cultured and proven direct mail responsive. Approximately 10% are small business owners, 40% are registered stock brokers and 50% are the financial decison makers at small to mid-sized companies. Their jobs require them to buy business attire, publications to stay abreast of the economy and attend educational seminars. They buy high ticket merchandise, attend cultural events and enjoy domestic and foreign travel. These wealthy women are mail order buyers of financial services, publications and seminars in addition to donors for charitable causes. Their busy lifestyle makes them prime prospects for many direct response, high ticket offers.
DEMOGRAPHICS:
AVERAGE ANNUAL PERSONAL INCOME $140,000
AVERAGE NET WORTH $803,000
AVERAGE AGE 44
All mail pieces/scripts must be pre-cleared. Orders are for a ONE-TIME use only. We require full payment on orders canceled after mail date. Mail dates can not be changed after original mail date. All canceled orders will incur au additional $50 Flat management fee. THE LIST PLACE acts only as an agent for tbe list owner. |
