|
COUNTS THROUGH 04/30/2025 |
|
|
| 24,588,723 |
TOTAL UNIVERSE / BASE RATE |
$100.00/M |
| 24,588,723 |
POSTAL ADDRESSES |
$100.00/M
|
| 3,162,519 |
OPT-IN E-MAIL ADDRESSES |
$125.00/M
|
| 2,067,156 |
TELEPHONE NUMBERS |
+
$25.00/M
|
| 2,049,060 |
1 MONTH HOTLINE |
+
$20.00/M
|
|
|
|
These active senior citizens at home address have responded to a lifestyle survey on which sports and physical exercise they enjoy. These are active, involved people who have spent money on their interest and in many cases travel to pursue their chosen leisure activity. They are excellent prospects for sports and fitness magazines, credit cards, travel, equipment and upscale consumer offers of all kinds.
|
|
| MARKET: |
CONSUMER |
| CHANNELS: |
|
| SOURCE: |
RESPONSE GENERATED SURVEY DATA |
| PRIVACY: |
OPT-IN |
| DMA?: |
YES - MEMBER |
| STATUS: |
STANDARD PROVIDER |
| GEO: |
USA |
| GENDER: |
45% FEMALE 55% MALE |
|
|
| AGE |
$10.00/M |
| CHILDREN |
$10.00/M |
| CREDIT CARD |
$10.00/M |
| HOMEOWNER/RENTER |
$10.00/M |
| MARITAL STATUS |
$10.00/M |
| SPORTS |
$10.00/M |
| STATE/SCF/ZIP |
$5.00/M |
| ADDRESSING |
| KEY CODING |
$5.00/M |
| EMAIL DELIVERY (FLAT FEE) |
$50.00/F |
| FTP |
$50.00/F |
|
