|
COUNTS THROUGH 04/30/2025 |
|
|
8,723,618 |
TOTAL UNIVERSE / BASE RATE |
$100.00/M |
8,723,618 |
POSTAL ADDRESSES |
$100.00/M
|
7,977,686 |
OPT-IN E-MAIL ADDRESSES |
$125.00/M
|
745,932 |
TELEPHONE NUMBERS |
+
$25.00/M
|
|
These active grandparent households have completed a minimum of four years of college. Many have gone on to graduate school to achieve their careers. They are mainly executives and professionals who earn good salaries and can indulge in the services and goods that appeal to them. They are excellent sources for travel, credit card, upscale catalogs and many other types of direct mail and telemarketing offers.
|
|
MARKET: |
CONSUMER |
CHANNELS: |
|
SOURCE: |
RESPONSE GENERATED SURVEY DATA |
PRIVACY: |
OPT-IN |
DMA?: |
YES - MEMBER |
STATUS: |
STANDARD PROVIDER |
GEO: |
USA |
GENDER: |
45% FEMALE 55% MALE |
|
EDUCATION LEVEL |
$10.00/M |
KEY CODING |
$5.00/M |
STATE/SCF/ZIP |
$5.00/M |
ADDRESSING |
KEY CODING |
NOT AVAILABLE |
EMAIL DELIVERY (FLAT FEE) |
$50.00/F |
FTP |
$50.00/F |
|