|
COUNTS THROUGH 04/30/2025 |
|
|
464,588 |
TOTAL UNIVERSE / BASE RATE |
$115.00/M |
464,588 |
TOTAL DONORS |
$115.00/M
|
24,020 |
APRIL'25 DONORS |
+
$17.00/M
|
66,236 |
FEB'25-APRIL'25 DONORS |
+
$14.00/M
|
|
DONORS (ALL ORDERS) |
+
$16.00/M
|
|
FUNDRAISER RATE |
$85.00/M
|
|
CATALOG RATE |
$85.00/M
|
|
SMITHSONIAN MAGAZINE is one of the largest and most influential publications in the nation. Igniting boundless curiosity, SMITHSONIAN MAGAZINE journeys to places that surprise, introduces people changing the world and explores issues that define the past, present and future. For those insatiably curious about our world and ourselves, who are open to learning new things every day, who see challenges as opportunities, SMITHSONIAN MAGAZINE is a trusted source for millions of curious people.
Demographic Profile: Median Age 61 Median Income $81,211 College Educated 80% Homeowners 76% |
|
POPULARITY: |
100 |
MARKET: |
CONSUMER |
CHANNELS: |
|
SOURCE: |
99% DIRECT MAIL |
PRIVACY: |
UNKNWN |
DMA?: |
NO |
STATUS: |
STANDARD PROVIDER |
GEO: |
USA |
GENDER: |
35% FEMALE 47% MALE |
SPENDING: |
$39.00 AVERAGE ORDER |
|
1 MONTH HOTLINE |
$17.00/M |
3 MONTH HOTLINE |
$14.00/M |
6 MONTH HOTLINE |
$10.00/M |
ADULT AGE |
$16.00/M |
CANCELLATION RUN CHARGES |
$15.00/M |
CHARITABLE DONORS |
$16.00/M |
CHILDS AGE |
$16.00/M |
CONTRIBUTERS/DONORS |
$16.00/M |
GENDER/SEX |
$9.00/M |
HEALTH INTEREST |
$20.00/M |
HOME OWNER |
$16.00/M |
INCOME SELECT |
$16.00/M |
LIFETRAIT |
$16.00/M |
MAIL RESP |
$16.00/M |
MARITAL STATUS |
$16.00/M |
NON RECIPROCAL |
$20.00/M |
PAID |
$12.00/M |
PRESENCE OF CHILD |
$6.00/M |
RELIGION |
$16.00/M |
SCF |
$8.00/M |
SOURCE |
$12.00/M |
STATE |
$8.00/M |
ZIP |
$8.00/M |
ADDRESSING |
KEY CODING |
$3.00/M |
DELIVERY FEE |
$75.00/F |
|