Marketshare is a well established mail order buyer database. MarketShare is a comprehensive list resource designed to be a prospecting tool for all mailers- with no participation strings attached. Comprised of over 275 of the industry's leading catalog, subscription, continuity and non-profit hotline files, MarketShare will enable mailers to profitably develop new markets; expand coverage in existing markets; and refresh old ones.
The strength of MarketShare is the extensive transactional data. Mailers can select by recency, purchase amount, purchase frequency and by product category.
In addition to the transactional data, MarketShare offers a wealth of demographic and lifestyle and data for more targeted segmentation. Updated quarterly, this consumer database enables direct marketers to effectively mail significant universes of names from the most specialized niche to the broadest mass market. Modeling and analytic services are also available.
Some product buyer/ subscriber categories available include:
Apparel/ Fashion = 476,982
Automotive = 325,366
Bible/ Devotional = 125,403
Boating/ Sailing = 32,026
Books = 321,918
Children = 110,019
Computers = 33,947
Collectibles = 155,791
Continuity = 112,402
Cooking = 340,450
Crafts = 249,348
Diet/ Weight Loss = 155,739
Domestics/ Housewares = 103,483
Electronics = 83,566
Gardening = 268,493
Gifts = 270,215
Golf = 99,568
Health/ Fitness/ Excercise = 424,407
Holiday/ Seasonal Products = 138,017
Investing Products/ Services = 217,972
Home Decorating = 499,941
Motorcycling = 52,542
Music = 143,678
Outdoors = 138,564
Pets = 232,550
Seniors = 466,701
Sports = 234,819
Travel = 333,952
Video = 154,478
Sample Required
No nets on selects. |
