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Publishers Clearing House offers promotionally responsive and credit-worthy buyers of quality merchandise at affordable prices. These buyers are generated from PCH's various sweepstakes mailings. These consumers are music, book & video enthusiasts and spend their discretionary income on a variety of merchandise for their entertainment and enjoyment. They are ideal prospects for a variety of offers including: books, music, video, general merchandise, credit card, fundraising, insurance, membership and club continuity offers.
This is a product select off the Publishers Clearing House Merchandise file.
PROFILE/DEMOGRAPHICS:
Buyers of a wide variety of Books, Videos, and music products.
Source: 100% direct mail sold!
Gender: 70% Female; 30% Male.
Average sale: 30.00
Selects include: New to File, Multibuyers, COAs, Dollar Amount, Paid as well as being enhanced by Datamatch with hundreds of lifestyle and demographic selects. |
