|
COUNTS THROUGH 07/21/2025 |
|
|
14,265,350 |
TOTAL UNIVERSE / BASE RATE |
$70.00/M |
14,265,350 |
NEW BANKCARD HOLDERS |
$70.00/M
|
|
PHONE NUMBERS |
+
$25.00/M
|
|
New bankcard holders are among the hottest consumers when it comes to spending. New cards mean that they are credit active and ready for offers, to break in those new cards. The New Bankcard Totalbase offers a wide range of selections so marketers can fine tune their direct marketing campaigns to reach the perfect niche. Please inquire about the enhanced lifestyle segment on the file.
Recency Selections: Issued 0 -6 Months
Issued 7 - 12 Months Issued 13 - 24 Months Issued 25 - 36 Months Issued 37 - 48 Months Issued 48 + Months
Additional Selections:
Ethnicity(surname) Ethnicity (confirmed) Family Position Specialty Credit Card Type
Lifestyle |
|
MARKET: |
CONSUMER |
CHANNELS: |
|
SOURCE: |
COMPILED LISTS, DIRECT MAIL AND COMPILED SOURCES |
PRIVACY: |
UNKNOWN |
DMA?: |
NO |
STATUS: |
PREFERRED PROVIDER |
GEO: |
USA |
|
AGE |
$5.00/M |
AGE OF CHILDREN |
$5.00/M |
ETHNICITY(CONFIRMED) |
$25.00/M |
ETHNICITY(SURNAME) |
$7.00/M |
FAMILY POSITION |
$5.00/M |
GENDER/SEX |
$5.00/M |
GEO SELECT |
$5.00/M |
INCOME SELECT |
$5.00/M |
LIFESTYLE |
$30.00/M |
MAIL ORDER BUYERS |
$10.00/M |
MARITAL STATUS |
$5.00/M |
NUMBER OF CHILDREN |
$5.00/M |
OCCUPATION |
$5.00/M |
PHONE NUMBER |
$25.00/M |
PRESENCE OF CHILDREN |
$7.50/M |
RECENCY SELECTIONS |
|
SCF |
$5.00/M |
SPECIALTY CREDIT CARD TYPE |
$25.00/M |
UNLIMITED ANNUAL USAGE |
$140.00/M |
ZIP |
$5.00/M |
ADDRESSING |
KEY CODING |
$5.00/M |
EMAIL |
$50.00/F |
FTP |
$75.00/F |
|