AmeriLINK Interests Database Mailing List

It’s no surprise that our personal hobbies and interests often drive our discretionary income spending habits. Personal interests often give marketers deeper insight into consumers’ spending behavior more than any form of information other than direct consumer feedback. If you need to reach computer users who love motorcycling or fisherman who travel, we have the most comprehensive personal interests database in the country. Compiled from the largest collection of detailed surveys and product registration cards available, our AmeriLINK® Interests Database is now the premier source of consumer interests and hobbies in the industry. With information on how Americans spend their leisure time, you’ll target your offers more effectively. Combining these interests can give you an even more finely targeted group of prospects. For example, select people who own pets and are charitable donors to reach consumers who are likely to respond to fundraising requests focused on animal well-being.

SEGMENTS COUNTS THROUGH 06/24/2025
169,000,000 TOTAL UNIVERSE / BASE RATE $55.00/M
  EACH INTEREST SELECT     + $6.50/M
DESCRIPTION

Complete Lifestyle/Interest Codes:

Aircraft
All-Terrain vehicles
Alternative
Animal
Art/antique collecting
Arts/cultural
Astrology
Automotive work/repair
Baking
Baseball
Basketball
Best Selling Fiction
Bible reading
Bible/Devotional
Bicycling
Big Band/Swing
Bird feeding
Bird watching
Bird Watching/Feeding
Boating/sailing
Book reading
Books
Books on Tape
Books on tape/CD
Books/magazines
Business International
Business USA
Buy videos
Cable TV
Cable TV Viewing
Camping/hiking
Career Advance Courses
Career advancement
Career improvement
Career Oriented Activity
Cars or Car Repair
Children
Children's books
Children's products
Childrens
Christian or Gospel
Cigar smoking
Civic activities
Classical
Clothing
Coins
Collectibles/Collections
Community/Civic Activity
Computer
Concealed weapons
Cooking
Cooking Low Fat
Cooking or culinary
Cosmetics
Country
Country lifestyle
courses
Crafts
Cruise vacation
Cultural/art events/theater
Current affairs
Dieting/weight control
Dolls
Donate to Charities
DVD
Electronics
Exercise 3+ times a week
Family vacation
Fashion
Fashion clothing
Figurines
Fine art
Fishing
Fitness
Flying/pilots
Food products
Football
Foreign Travel
Frequent business travel
Frequent flyers
Gardening
Gifts
Golf
Gourmet Cooking
Gourmet Cooking/Fine
Gourmet foods/cooking
Grandchildren
Hard Rock/Heavy Metal
Health
Health/natural foods
History
Hockey
Home furnishing/decorating
Home furnishings
Home Improvement or Repair
Home PC
Home study courses
Home video games
Home video recording
Home workshop
House plants
Household level match
Household pets
Humanitarian/world relief
Hunting
Hunting/shooting
Individual level match
Interest code present
Interior decorating
Jazz
Jewelry
Knitting or Needlework
Life Insurance
Likes to Read
Magazines
Mail Order
Medical or health
Medicare coverage
Military
Military veteran
Money opportunities
Motorcycle riding
Motorcycles
Mutual funds
Mystery
NASCAR™
Nation’s heritage
Natural health remedies
Natural/herbal/organic
Needlework/knitting
Online purchaser
Other
Other Types of Items
Own a cat
Own a CD player/DVD player
Own a cellular phone
Own a dog
Own a horse
People or entertainment
Personal International
Personal USA
Photography
Physical fitness
Plates
Plus Size Clothing
Plus-size clothing
Political/conservative
Political/liberal
Powerboating
Quilting
Real estate
Recreational vehicles
Religious
Rhythm and Blues
Rock and Roll
Romance
Running
Running/jogging
RV
Sailing
Science fiction
Science or Technology
Science/New Technology
Scrapbooking
Scuba
Self-Improvement
Self-Improvement Courses
Sewing
Shoes
Snow skiing
Snowmobiles
Soft Rock
Sporting interests
Sports
Sports memorabilia
Sports on TV
Stamps
Stereo/records
Stereo/Records/Tapes/CDs
Stocks/bonds
Survey date
Swimming pool
Tennis
Theater/Performing Arts
Thriller/suspense
Timeshare
US Travel
Vacation cruises
Veterans
Video/DVD
Walking
Walking/health
Want further mailings
Weightlifting
Wildlife/environment
Wine Appreciation
Wines
Wood Working
World news or politics

ORDERING INSTRUCTIONS
MARKET: CONSUMER
CHANNELS: Mailing List Telephone List  
SOURCE: COMPILED LISTS 
PRIVACY: SURVEY AND PRODUCT REGISTRATION CARDS 
DMA?: NO
STATUS: PREFERRED PROVIDER
GEO: USA 
SELECTS
AGE   $10.00/M
BANKRUPTCY SUPPRESSION   $5.00/M
CENSUS   $2.50/M
COUNTY   $2.50/M
DUAL INCOME INDEX   $5.00/M
DWELLING TYPE   $2.50/M
ESTIMATED AGE   $5.00/M
ESTIMATED INCOME   $5.00/M
FAMILY POSITION   $2.50/M
GENDER   $2.50/M
GEO SELECT   $2.50/M
HOME VALUE   $10.00/M
HOMEOWNER   $10.00/M
HOUSEHOLD COMPOSITION   $2.50/M
LENGTH OF RESIDENCE   $3.50/M
MAIL ORDER BUYERS   $15.00/M
MAIL RESPONSIVE   $10.00/M
MARITAL STATUS   $2.50/M
NET WORTH   $20.00/M
NUMBER OF CHILDREN   $10.00/M
OCCUPATION & SOHO   $10.00/M
PHONE NUMBER   $10.00/M
PRESENCE OF CHILDREN   $10.00/M
PRESENCE OF ELDERLY PARENT   $2.50/M
SCF   $2.50/M
SPECIFIC INTEREST TYPE   $6.50/M
STATE   $2.50/M
ZIP   $2.50/M
ADDRESSING
KEY CODING  $1.00/M
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