Publishers Clearing House New Movers Mailing List

Publishers Clearing House offers promotionally responsive and credit-worthy buyers of quality magazines and merchandise who have recently moved.

SEGMENTS COUNTS THROUGH 04/30/2025
1,334,623 TOTAL UNIVERSE / BASE RATE $100.00/M
 6,500 AVG MONTHLY CHANGE OF ADDRESS     + $15.00/M
 28,000 QUARTERLY CHANGE OF ADDRESS     + $10.00/M
  CHANGE OF ADDRESS     + $10.00/M
DESCRIPTION

Publishers Clearing House offers promotionally responsive and credit-worthy buyers of quality magazines and merchandise but recently changed addresses. These are buyers who have recently moved. These mostly married homeowners are ideal prospects for home and garden, fundraising, insurance and catalog general merchandise offers.

 

This is a select off the Publishers Clearing House Masterfile. 

 

PROFILE/DEMOGRAPHICS:

Buyers of a wide variety of products who have recently moved.

Source: 100% direct mail sold!

Gender: 70% Female; 30% Male.

Average sale: 30.00

Selects include:  New to File, Multibuyers, COAs, Dollar Amount, Paid as well as being enhanced by Datamatch with hundreds of lifestyle and demographic selects.

ORDERING INSTRUCTIONS
POPULARITY: 100
MARKET: CONSUMER
CHANNELS: Mailing List  
SOURCE: DIRECT MAIL SOLD 
PRIVACY: UNKNWN 
DMA?: YES - MEMBER
STATUS: PREFERRED PROVIDER
GEO: USA 
GENDER: 70% FEMALE 30% MALE  
SELECTS
ADD'L SELECTS   
KEYING   $2.00/M
RUNNING CHARGES   $10.00/M
STATE/SCF/GENDER   $5.00/M
ZIP   $10.00/M
ZIP +4   $3.00/M
ADDRESSING
KEY CODING  $2.00/M
SECURE FTP  $50.00/F
RELATED LISTS
NATIONAL MAGAZINE EXCHANGE ENHANCED MASTERFILE
PUBLISHERS CLEARING HOUSE MERCHANDISE BUYERS
THE BRADFORD GROUP - COLLECTORS GROUP MASTERFILE
PUBLISHERS CLEARING HOUSE MERCHANDISE BUYERS DATAMATCH
NORTH SHORE ANIMAL LEAGUE AMERICA ENHANCED
ALLIANT DIRECT AUDIENCES - MASTERFILE
COLONY BRANDS - BUYER MASTERFILE ENHANCED
FRANK CAWOOD & ASSOCIATES MASTERFILE
MASON EASY PAY
HEARTLAND AMERICA