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African Americans
The growing African American market is a diverse group of consumers whose purchasing power is projected to exceed $ 1 trillion by the year 2012. They are a key market with heavy media consumption, especially in music, television and magazines. These "influencers" are more likely to purchase items related to media, sports and entertainment than the overall population.
By applying various selections, you can identify highly responsive individuals of all ages, income levels, and geographic locations with purchasing power.
Prime Prospects for: all media and telecommunications offers, sports & entertainment, magazine subscriptions, credit cards, insurance, and a broad spectrum of other consumer products and services. |
