|
COUNTS THROUGH 10/28/2024 |
|
|
| 3,988,461 |
TOTAL UNIVERSE / BASE RATE |
$85.00/M |
| 288,819 |
MONTHLY HOTLINE |
+
$10.00/M
|
| |
EMAILS |
+
$20.00/M
|
|
|
|
The consumers on the Flex-Pay Catalog Shoppers file have made purchases through the mail choosing a buy now, pay later option. These very responsive consumers want to shop but are unable to make full payment at the time of purchase. Mail order promotions that offer a line of credit or deferred payment on purchases are ideal for Flex-Pay Catalog Shoppers. Cash advances, payday loans, self-improvement and money making opportunities, and debt consolidation are also ideal offers for these consumers. This file is GLB compliant. |
|
| MARKET: |
CONSUMER |
| CHANNELS: |
|
| SOURCE: |
DIRECT RESPONSE |
| PRIVACY: |
OPT-IN |
| DMA?: |
YES - MEMBER |
| STATUS: |
STANDARD PROVIDER |
| GEO: |
USA |
| GENDER: |
59% FEMALE 39% MALE |
|
|
| AGE |
$6.00/M |
| CSI (CREDIT SCORE INDEX) |
$15.00/M |
| ETHNICITY BY TYPE |
$10.00/M |
| FINANCE LOAN HOLDERS |
$10.00/M |
| GENDER |
$6.00/M |
| HOMEOWNER/RENTER |
$5.00/M |
| INCOME |
$6.00/M |
| INSURANCE PROSPECTS |
$5.00/M |
| LENGTH OF RESIDENCE |
$5.00/M |
| LOW-END SHOPPERS |
$10.00/M |
| MARITAL STATUS |
$5.00/M |
| ONLINE SHOPPERS |
$10.00/M |
| PRESENCE OF CHILDREN |
$5.00/M |
| SINGLE PARENTS |
$7.50/M |
| STATE, ZIP, SCF |
$5.00/M |
| ADDRESSING |
| KEY CODING |
PLEASE INQUIRE |
| EMAIL |
$50.00/F |
| FTP |
$50.00/F |
| RUNNING CHARGES |
$8.00/M |
| ZIP+4 |
$6.50/M |
|
