Mason Companies Enhanced Masterfile Mailing List

Mason has been in business for more than 115 years. They sell everything from shoes and apparel to bedding and electronics, with some businesses offering their own proprietary credit payment option.

SEGMENTS COUNTS THROUGH 03/31/2025
2,194,181 TOTAL UNIVERSE / BASE RATE $105.00/M
 120,565 1 MONTH BUYERS     + $25.00/M
 334,425 3 MONTH BUYERS     + $20.00/M
 719,034 6 MONTH BUYERS     + $15.00/M
 1,227,225 12 MONTH BUYERS     + $10.00/M
  FUNDRAISERS / PUBLISHERS (RECENCY FEE WAIVED)     $65.00/M
  INSURANCE RATE     $75.00/M
  FOOD MAILERS (RECENCY FEE WAIVED)     $75.00/M
  ***** RENTAL FILE ONLY *****    
DESCRIPTION
listGraphic

Mason Companies, Inc. is a family-owned, multi-channel retailer that has been in business for more than 115 years. They own and operate 10 businesses that sell everything from shoes and apparel to bedding and electronics through their E-Commerce websites and direct mail catalogs, with some businesses offering their own proprietary credit payment option. 

 

Titles Included in the Masterfile:

Stoneberry, Masseys, Maryland Square, Mason Easy-Pay, Shoemall

 

Product Selects

Shoe Style:  Casual, Dress, Work, Athletic, Outdoor, Slipper, Western

Shoe Size Length

Shoe Size Width

Apparel

Accessories

 

Lifestyle Selects

Auto, Beauty/Health, Bible/Inspire, Business/Home Office, Collectibles, Cooking/Gourmet, Crafts, Culture, Do It Yourself, Donors, Ethnicity, Finance, History, Internet, Outdoors, Pets, Photography, Publishing, Sports, Travel, Wildlife

 

Demographics/Profile                Source

Average HH Income    $50,000    Direct Mail Sold

Average Age                      55

Men                                  20%    Minimum Order

Women                             70%    10,000 

 

 

Ask us about our Behavioral Models:

Behavioral Models have been applied to this file, utilizing a full array of Data Axle data. Every possible variable was used to capture demographic, lifestyle and census data with specific categories selected based on consumer behavior and attitudes.

 

General Comments

Telemarketing is not allowed

Reuse is allowed (1,000 minimum order).

Sample mail piece is required for approval

***** Rental file only *****

 

Pricing

Policy:       Net Name 85%             Run Charge:

Minimum:  50,000                            $10/M

 

Terms:  Payment due 30 days after mail date.  Prepayment required for first time mailers.

 

Cancellations are subject to a cancellation fee plus running charges and selection at full rate.  Orders cancelled 15 days prior to mail date/merge, payment due in full.  Cancellations must be received in writing 15 days prior to the mail date/merge.

 

 

 

ORDERING INSTRUCTIONS
  • To order this list, contact your List Broker and ask for NextMark List ID #218941 or click here to place your request.
  • Use NextMark List Order Entry Software or Bionic Media Planning Software
  • 10,000 NAME MINIMUM ORDER $0.00 MINIMUM PAYMENT
  • 85% NET NAME AVAILABLE ON ORDERS OF 50,000 OR MORE ($10.00/M RUN CHARGE)
  • EXCHANGE IS NOT AVAILABLE
  • REUSE IS AVAILABLE ON ORDERS OF 5,000
  • CANCELLATION FEE AT $150.00/F
POPULARITY: 100
MARKET: CONSUMER
CHANNELS: Mailing List  
SOURCE: CATALOG 
PRIVACY: UNKNOWN 
DMA?: NO
STATUS: STANDARD PROVIDER
GEO: USA 
GENDER: 70% FEMALE 20% MALE  
SELECTS
$100+ BUYERS   $30.00/M
$150+ BUYERS   $35.00/M
$200+ BUYERS   $40.00/M
$50+ BUYERS   $20.00/M
$75+ BUYERS   $25.00/M
12 MONTH HOTLINE   $10.00/M
3 MONTH HOTLINE   $20.00/M
6 MONTH HOTLINE   $15.00/M
AGE   $15.00/M
AGE OF CHILDREN   $15.00/M
AILMENTS   $15.00/M
AVERAGE PURCHASE, LAST PURCHASE   $15.00/M
BEHAVIORAL MODEL   $15.00/M
CREDIT PROGRAM   $10.00/M
DONORS   $15.00/M
GENDER/SEX   $8.00/M
GEO SELECT   $8.00/M
HOTLINE   $25.00/M
INCOME SELECT   $15.00/M
INTERNET ONLY   $5.00/M
LIFESTYLE   $15.00/M
NEW TO FILE/MULTI-BUYERS   $5.00/M
RELIGIOUS/ETHNIC   $15.00/M
ADDRESSING
KEY CODING  $5.00/F
DELIVERY FEE  $75.00/F
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