Ashro - Catalog Blow-ins

Your inserts will be delivered in the Ashro catalog mailings targeting active and highly responsive direct marketing buyers that have made recent purchases. The Ashro Blow-in Program allows you to reach the customers that have purchased products that include accessories, apparel, jewelry, beauty, home furnishings, personal care products, and more! The Ashro design team has curated a collection of silhouettes that are shaped and designed for Afrocentric Style.

SEGMENTS COUNTS THROUGH 04/02/2025
5,488,000 TOTAL UNIVERSE / BASE RATE $50.00/M
 1,694,000 JANUARY    
 125,000 FEBRUARY    
 1,030,000 MARCH    
 155,000 APRIL    
 100,000 MAY    
 135,000 JUNE    
 1,462,000 JULY    
 101,000 AUGUST    
 3,257,000 SEPTEMBER    
 281,000 OCTOBER    
 74,000 NOVEMBER    
  DECEMBER    
DESCRIPTION
listGraphic

Your inserts will be delivered in the Ashro catalog mailings targeting active and highly responsive direct marketing buyers that have made recent purchases.  The Ashro Blow-in Program allows you to reach the customers that have purchased products that include accessories, apparel, jewelry, beauty, home furnishings, personal care products, and more! The Ashro design team has curated a collection of silhouettes that are shaped and designed for Afrocentric Style

 

Average Age is 65

Average Income is $60,000

Average Purchase is $100

Gender is 95% female

 

Ashro is part of the Colony Brands portfolio of catalogs that include:

Home Brands: Montgomery Ward, Seventh Avenue, Ginny’s, Through The Country Door, Harriet Carter

Fashion Brands: Monroe & Main, Ashro, Midnight Velvet, Beauty Boutique, Carol Wright

Gourmet Food Gift Brands: Swiss Colony, Wisconsin Cheeseman, Tender Filet.

Personal Care Brands: Dr Leonards, Health Living, Essentials

 

Usage as of 03/31/25

Insurance Mailer

Insurance Mailer

Insurance Mailer

Medical Mailer

Safe Step

Telikin

The Bradford Group

 

   

 SAMPLE AND EXACT WEIGHT MUST BE SUBMITTED FOR APPROVAL!

 

SHIPPING INFORMATION

Materials must be delivered no more than 4 weeks and no less than 3 weeks prior to the insertion date. Receipt of product in advance of 4 weeks may incur storage charges.

 

 

 

 

ORDERING INSTRUCTIONS
POPULARITY: 100
MARKET: CONSUMER
CHANNELS: Blow-in Program   
SOURCE: DIRECT MAIL SOLD 
PRIVACY: UNKNOWN 
DMA?: NO
STATUS: PREFERRED PROVIDER
GEO: USA 
GENDER: 95% FEMALE 5% MALE  
SPENDING: $57.00 AVERAGE ORDER 
SELECTS
PURCHASED PRODUCTS   
ADDRESSING
KEY CODING  NOT AVAILABLE
RELATED LISTS
COLONY BRANDS - PACKAGE INSERTS
COLONY BRANDS - STATEMENT INSERTS
ASHRO BUYERS - PACKAGE HAND INSERTS
SEVENTH AVENUE - CATALOG BLOW-INS
GINNY'S - CATALOG BLOW-INS
THE SWISS COLONY - STATEMENT INSERTS
MONTGOMERY WARD - CATALOG BLOW-INS
STONEBERRY - STATEMENT INSERTS
MIDNIGHT VELVET - CATALOG BLOW-INS
MASSEYS SHOE COMPANY - STATEMENT INSERTS