|
COUNTS THROUGH 04/16/2021 |
|
|
| 87,000 |
TOTAL UNIVERSE / BASE RATE |
$15.00/M |
| 87,000 |
EXCLUSIVE EMAILS |
$15.00/M
|
|
|
Subscribers to the cholesterol email news alerts are opt-in online readers who are seeking information about high cholesterol and the prevention of heart disease.
Readers are interested in diets, dieting aids, high blood pressure, strokes, heart health, and reducing the risk of diabetes.
These readers regularly turn to newsmaxhealth.com and newsmax.com seeking the latest in medical studies, breakthroughs, cures, personal nutrition, and conventional and integrative medicine in dealing with high cholesterol, weight loss, and dieting.
These are affluent (41% with $500k+ net worth), information-seeking consumers who respond well to health, pharmaceutical, vitamin, supplement, diet, fitness, and other offers.
These subscribers also read NewsmaxHealth.com, WebMD, Mercola.com, Prevention Magazine, Life Extension Magazine, Men’s Health Magazine, Arthritis Today, Health Magazine and Women’s Health Magazine.
Key Demographics:
60% male, 40% female
67% 45 years or older
63% responded to Newsmax Health advertisement
81% purchased vitamin, supplement, health product in last year online
30% spent more than $1,000 in online purchases in past 12 months
75% more likely to spend heavily on medications
|
|
| MARKET: |
BUSINESS AND CONSUMER |
| CHANNELS: |
|
| SOURCE: |
COMPILED LISTS, OPT-IN E-MAIL |
| PRIVACY: |
UNKNOWN |
| DMA?: |
NO |
| STATUS: |
PREFERRED PROVIDER |
| GEO: |
USA |
| GENDER: |
40% FEMALE 60% MALE |
| ADDRESSING |
| KEY CODING |
NOT AVAILABLE |
|
