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DonorBase® (www.donorbase.com) is a cooperative prospecting database devoted exclusively for nonprofits and fundraisers. DonorBase® identifies responsive donor prospects for acquisition campaigns, re-activates lapsed donors, and offers advanced data services.
Members participate in DonorBase® by sharing their donor information within a secure marketing database. Each member uses the combined database to extract the new prospects needed for their direct mail campaigns.
For new donor acquisition, DonorBase® evaluates the demographic, lifestyle, and donor transaction (RFM) information for each client, comparing this information to the national average and to information maintained within DonorBase®. Review of these detailed reports enables members to identify which DonorBase® prospects are best suited for their acquisition campaigns.
DonorBase® offers lapsed donor reactivation by identifying which lapsed donors are currently donating to other charities, then providing additional categorical, RFM, and demographic attributes for optimized list selection.
Housefile records are suppressed during order fulfillment to provide prospect names unique to current donors.
Delivery: 2 - 10 workdays after order received. Updated monthly.
Cancellation Policy: $10/M run charges, media/shipping charges, and $150/F cancel charge. Orders cancelled after mail date must be paid in full. |
