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Daily Living Market Product Buyers Masterfile allows marketers to target men and women who have made at least 3 purchases of products that enhance a person’s life including sports, hobbies, travel and much more. These consumers purchase products ranging from self-help videos to fitness equipment to fishing gear to enjoy fulfilling lives.This masterfile gives marketers the opportunity to reach one of the most diverse groups of consumers. Attributed to the U.S. high standard of living and quality of life, consumers have a wealth of choices to pursue personal interests and activities that bring a sense of achievement and self-worth to their lives. They have the disposable income to pursue activities in high interest categories such as sports, outdoor activities, education, self-help, travel, environment, military, culture, careers, and more. They purchase special interest products like books, Yoga, photography and gardening tools for relaxation and entertainment as well as outdoor recreation products for hunting, hiking, shooting hoops, scuba diving, and running. Many of these consumers are of varying ethnicities like Hispanic, Irish, German, Eastern European and Caribbean and seek products that complement their cultures. The travelers of the group tour domestic locations and travel abroad to visit historic landmarks, shop, and learn about the cultures of various countries. Reach these and others who pursue special interests and activities that bring satisfaction to their lives.
This masterfile is comprised of data lists filled with consumers who are:
- Single/Married/Retired
- Households with Children
- Travelers
- Sports enthusiasts
- Outdoorsmen and women
- Gift Buyers
- And many more
Product Selections: +($15/M)
Automotive
Basketball
Bowler
Charity Bracelets
Cowboy/Cowgirl
Football
Gambling/Poker
Hunting
Lawyers
Masons
Running
Soccer
Switzerland
Tennis
Anglophile/UK
Baseball
Birdwatching
Education
Hiking
Israel
Lifestyle-General
NASCAR
Personal Improvement/Self Help
Sexual
Spanish/Mexican/Hispanic/Latino
Techno-Geek
Armed Forces
Boxing
Caribbean Nations
Cheerleading
Cycling
Ecological/Environmental
Francophile/France
Gardening
Germany
Irish
Photography
Russian/Easter European
Scandinavian
Snow Sport Interest
Weaponry
Africa American
Boating
Firefighters
Generic Careers
Generic Sports Interest
Oenophiles
Smoking
Travel
American Indian
Americana
Aviation
China
Colleges/Universities
Do It Yourself
Equestrian
Farming and Ranching
Golf
Guns/Shooting
Japanese
Medical Professionals
Middle Eastern
Motorcycles/Motorcycling
Other European Countries
Outdoor Activities
Scuba Diving
Southwestern
Asian Nations
Australia/Pacific Islands
Beer
Brazil
Fishing
Ice Hockey
Music/Musical Instruments
Policemen
Volleyball
Water Sports
Yoga
PURCHASE LIFESTYLE/ACTIVITY PRODUCTS: automotive parts, soccer balls, bowling balls, games, birdwatching equipment, fitness apparel, running gear, backpacks, racing memorabilia, videos, DVDs, electronics, military collectibles, guns, tents, boats, camping gear, beer making kits, and more
MAILING IS IDEAL FOR: Retailers, credit card issuers, lifestyle publications, travel coordinators, outdoor adventure coordinators, sports clubs, fundraisers, collectible manufacturers, arts and crafts providers, financial institutions, and continuing education providers. |
