Data Axle Consumer Database Mailing List

Data Axle owns the premier consumer database, one of the most comprehensive consumer databases on the market today. Our file combines multiple sources for the highest degree of accuracy and maximum coverage. Sample selections are listed below.

SEGMENTS COUNTS THROUGH 02/28/2025
260,475,653 TOTAL UNIVERSE / BASE RATE $70.00/M
 260,475,653 INDIVIDUALS     $70.00/M
 151,185,977 HOUSEHOLDS     $70.00/M
 71,972,904 AGE 50+     + $5.00/M
 41,350,900 AGE 65+     + $5.00/M
 35,188,900 PRESENCE OF CHILDREN     + $5.00/M
 34,423,300 INCOME $100K+     + $5.00/M
 66,994,800 INCOME $50K+     + $5.00/M
 16,285,600 AGE 18-24     + $5.00/M
 31,854,700 AGE 25-34     + $5.00/M
 43,548,400 AGE 35-49     + $5.00/M
  PLEASE INQUIRE IN SPECIFIC SELECTS    
DESCRIPTION

PROFILE:

Data Axle owns the premier consumer database, one of the most comprehensive consumer databases on the market today. Our file combines multiple sources for the highest degree of accuracy and maximum coverage.

 

About the Data Axle Consumer Database:

We are the original compiler of the database of 153 million households and 258 million individuals. The database is built using 29 billion records from 90 sources, and the data is refreshed each month. The database is created through strict aging rules – households, individuals and attributes have to be validated within the last 12 to 24 months, depending upon source type and quality. It is standardized through complete postal hygiene – NCOALink®, LACSLinkTM, DPV®, DSF2®, CASSTM – and expanded with 48 month NCOA®. The database is continually being improved using models built by our fulltime analytics team. Rigorous quality control protocols are in place with over 7,500 proprietary software programs that help us compile, cleanse, and enhance millions of records.

 

• Data Axle uses only public or opt-in information to power its consumer databases.

 

Sample of Available Selections:

• Aircraft Owners
• Adult Age
• Apparel Buyers
• Bank Card/Credit Card Holders
• Bankruptcy Data

• Children's Age and Children's Products
• Country of Origin
• Date of Birth
• Degree Type: High School, College, Some College, Graduate
• Deceased File (Not for mailing purposes)
• Donors
• Dwelling Type, SFDU, MFDU, Owner, Renter
• Emails with Matching Postal
• Estimated Income
• Ethnicity
• Gardening Aficionados
• Gender
• Gift Buyers
• Grandparents
• Gourmet Food
• Home Owners
• Household Income
• Hi-Tech Households
• Internet Savvy
• Investors (Stocks/Bonds/Investing)
• Language Spoken in Household
• Lifestyle Behaviors - Cooking, Do it Your Selfers, Bible Devotional, Health and Beauty, Hobbies, Reading Preference, Home Décor
• Loan Type
• Mail Order Buyers
• Magazine Subscribers
• Marital Status
• Mortgage Information
• NCOA Available
• New/Weekly Movers
• Net Worth
• Number of Adults in Household
• Number of Children in Household
• Number of Members in Household
• Number of Trade Lines
• Occupation - Executive, Blue Collar, Doctor, Nurse, Dentist
• Pet Owners (Dog, Pet & Horse)
• Pilot License by Type
• Phones
• Political Party - Registered Voters
• Presence of Children
• Presence of Child by Age and Gender
• PRIZM CODES
• Religious Preference
• Renters
• Shopping Data
• Seniors
• Telephone Numbers
• Behavioral Models
• Travelers and Frequent Travelers
• Veteran in Household
And MORE!!!

 

Please inquire for pricing on special selects

 

FOR MORE INFORMATION PLEASE CONTACT YOUR DATA AXLE SALES REP!

ORDERING INSTRUCTIONS
POPULARITY: 100
MARKET: CONSUMER
CHANNELS: Mailing List Email List Telephone List  
SOURCE: COMPILED LISTS, COMPILED AND SELF REPORTED DATA 
PRIVACY: UNKNOWN 
DMA?: NO
STATUS: STANDARD PROVIDER
GEO: USA 
GENDER: 49% FEMALE 51% MALE  
SELECTS
AGE   $5.00/M
AILMENT   $10.00/M
BANK CARD   $5.00/M
BEHAVIORAL MODELS   $10.00/M
DATE OF BIRTH   $5.00/M
DWELLING SIZE/TYPE   $5.00/M
GENDER/SEX   $5.00/M
HOME OWNER   $5.00/M
HOME VALUE   $5.00/M
HOUSEHOLD INCOME   $5.00/M
LENGTH OF RESIDENCE   $5.00/M
LIFESTYLE INTEREST   $10.00/M
MAIL ORDER BUYERS   $5.00/M
MARITAL STATUS   $5.00/M
MORTGAGE INFORMATION   $5.00/M
POLITICAL PARTY AFFILIATION   $10.00/M
PRESENCE OF CHILDREN   $5.00/M
RUN CHARGES   $10.00/M
SPECIAL SELECTS   
STATE/SCF/ZIP   $5.00/M
VOTERS   $5.00/M
ADDRESSING
KEY CODING  $3.00/M
CREATIVE SPLIT PER EXTRA CREATIVE  $100.00/F
DELIVERY FEE  $110.00/F
IMAGE HOSTING  $150.00/F
MATCHBACK FEE  $500.00/F
OPT-OUT LINK HOSTING  $150.00/F
SUPPRESSION  $150.00/F
VIEW AS WEB PAGE HOSTING PER MSG  $100.00/F
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