BUYERSOURCE - Target Millennials - Digital Advertising Mailing List

The BuyerSource Target Millennials - Digital Advertising database created for display advertising utilizes unique multi-channel data to provide rich audience segmentation and deep data intelligence to meet our clients' goals and online objectives. The Millennial generation is only 2nd to the Boomers in terms of demographic numbers.

SEGMENTS COUNTS THROUGH 03/28/2025
100,000,000 TOTAL UNIVERSE / BASE RATE $8.50/M
  TIER 2 TARGETING     $10.50/M
  TIER 3 TARGETING     $14.00/M
DESCRIPTION

 

The BuyerSource Target Millennials - Digital Advertising database created for display advertising utilizes unique multi-channel data to provide rich audience segmentation and deep data intelligence to meet our clients' goals and online objectives.  The Millennial generation is only 2nd to the Boomers in terms of demographic numbers. While Boomers control the wealth, Millennials are driving the social media bus. They are brand loyal, search intensive and financially empowered. Each monthly update delivers known, brand new transactional data; including new phone numbers, new residences, online purchases and newly issued credit cards. This highly online responsive buyer file can be micro targeted to effectively reach your end consumers needs and goals.  Customizable targeting is available by geo and demographics including lifestyle interests and trigger data, i.e. new movers, newlyweds, new births, etc.

 

 

 

 Our data is sourced from multiple online partners to create robust daily and weekly fresh datasets. We offer powerful and flexible solutions that simplify the implementation and analysis of campaigns.

 

ORDERING INSTRUCTIONS
MARKET: CONSUMER
CHANNELS: Mailing List Email List Telephone List  
SOURCE: DIRECT RESPONSE, MULTI SOURCED 
PRIVACY: CONFIRMED OPT-IN 
DMA?: YES - MEMBER
STATUS: STANDARD PROVIDER
GEO: USA 
GENDER: 40% FEMALE 60% MALE  
SPENDING: $79.99 AVERAGE ORDER 
SELECTS
AGE   $1.00/M
CREDIT CARD HOLDER   $1.00/M
DWELLING TYPE   $1.00/M
ETHNICITY   $1.00/M
GENDER/SEX   $1.00/M
GEO SELECT   $1.00/M
HOME OWNER   $1.00/M
HOUSEHOLD INCOME SELECT   $1.00/M
LIFESTYLE   $1.00/M
ADDRESSING
KEY CODING  $0.25/M
FULL SERVICE  NO CHARGE
ONBOARDING  NO CHARGE
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