U.S. Smokers Mailing List Mailing List

This direct response database is your #1 tool to reach US Smokers who have directly responded that they are smokers.

SEGMENTS COUNTS THROUGH 02/03/2025
2,750,573 TOTAL UNIVERSE / BASE RATE $125.00/M
 1,218,255 PHONES     + $15.00/M
 1,916,634 EMAIL     + $50.00/M
DESCRIPTION

There is still a huge population of people nationwide who are smoking. This accurate, up-to-date database of self-proclaimed smokers in the United States can help you reach your target market. You can connect with these candidates through postal, telephone, and email marketing. These consumers are broken up by age, location, hobbies, and much more.

 

Recommended Usage

The individuals in this group are ideal targets for a variety of consumer offers, including discounted cigarettes, cigars, e-cigarettes, hookah, as well as quitting-related products such as gum, patches, and more.

 

Consider the Facts:

  • 15% of adults 18+ smoked cigarettes in 2015
  • About 13% of these adults were women, and 17% men

 

How Our Data is Compiled

Our U.S. Smokers Mailing List is derived from a multitude of public and proprietary feeds both online and offline including: surveys, self-reported individuals, and previous memberships/ purchase history. When you use our data, you are guaranteed accuracy and deliverability. Our compilation team processes the entire database against the National Change of Address (NCOA) file monthly. The list is also CASS certified to ensure further accuracy.

 

Popular Selections

Age

Gender

Geography

Home Owner

Income

Smoking Brand

Type of Smoking Device

 

 

 

 

 

Smoking

3,511,252

1,718,255

739,634

Ban Public Smoking - No

36,678

16,675

22,338

Ban Public Smoking - Yes

32,808

12,997

19,213

Cigarettes

2,052,619

986,790

397,403

Cigars

1,124,011

574,663

263,446

Electronic Signature - 2nd Adult

113,285

54,140

26,142

Other Tobacco Products - Not Cigarettes

1,451

852

332

Pipes

311,903

156,661

65,646

Smokeless Tobacco

521,200

249,581

110,959

Smoking Offers

43,722

25,541

10,466

Tobacco companies concerned about public health - No

1,549

706

955

Tobacco companies concerned about public health - Yes

391

199

224

Trying to Quit

137,628

66,894

42,056

Used Tobacco/Nicotine

22,047

12,721

6,607

Smoking - brand

851,353

431,857

208,539

 Brand Last 10 Not Usual

27,649

13,952

6,806

 Brand Last 10 Usual

380,634

170,987

89,167

1st Choice

1,175

546

310

7-11 Brand

491

235

114

A&P

189

96

38

Accord

9

5

3

Act III

5,832

2,811

959

All American

1,591

792

345

Alpine

638

290

153

Always Save

435

222

113

American

567

293

117

American Spirit

20,623

10,319

4,609

Austin

683

338

182

B Moonlight

101

56

15

Barclay

281

131

67

Bargain Buy

896

435

226

Bargain King

105

49

21

Basic

57,686

30,752

15,161

Beacon

141

70

33

Belair

274

110

81

Benson & Hedges

13,507

6,774

3,075

Best Buy

988

523

232

Best Choice

365

180

85

Best Value

1,157

578

261

Black & Yellow

139

82

34

Bonus Value

238

125

41

Brentwood

193

112

31

Bright

216

117

46

Bristol

357

182

71

Bronco

259

113

79

Bronson

539

292

108

Bucks

280

148

54

Bull Durham/Half & Half

184

102

28

Cambridge

950

408

266

Camel

115,767

64,643

29,719

Camel Basma

54

26

14

Camel Cinnzabar

175

111

38

Camel Crema

460

236

102

Camel Dark Mint

425

228

123

Camel Izmir Stinger

312

157

83

Camel Jade

52

23

17

Camel Mandarin Mint

333

175

105

Camel Menthol

1,715

846

427

Camel Rare

190

95

44

Camel Samsun

33

16

9

Camel Special Lights

2,876

1,297

701

Camel Turkish Gold

3,941

1,979

976

Camel Turkish Jade

2,307

1,149

630

Camel Twist

335

175

75

Camel Wides

28,068

17,121

7,346

Capri

9,192

4,489

2,145

Cardinal

86

50

23

Carlton

1,113

367

260

Carolina Gold

31

15

7

Cartier

69

39

26

Cavalier

60

29

13

Century

90

43

30

Charter

143

71

42

Chelsea

18

8

3

Chesterfields

245

109

60

Cimmaron

202

89

62

Citation

46

24

11

City - Moonlight

9

5

1

Class A

151

69

45

Cost Cutters

63

27

15

Courier

37

9

10

Covington

5

1

2

Crown Filter

5

5

0

Crowns

13

3

2

Crowns Of London

11

5

1

Dakota

23

10

4

Decade

38

22

11

Directors Choice

12

5

0

Dorado

123

58

34

Doral

45,834

24,216

12,157

Dunhill

2,502

1,274

606

Eagle

320

161

91

Eclipse

140

65

47

Econo Buy

81

36

16

Eli Cutter

8

2

1

Epic Deluxe

12

3

1

Eve

728

283

187

Export

43

14

17

Extra Value

71

32

15

F&L

3

1

0

F-D Filter Lts

6

4

2

Falcon

9

4

3

Fiesta

10

7

1

Flavor Deluxe

10

3

2

Focus

21

9

6

Galaxy

12

6

2

Gold Coast

144

65

57

Gpc

20,332

10,760

5,453

Gridlock

18

7

4

Guaranteed Value

34

15

5

Harley Davidson

304

164

62

Heritage

15

7

0

Highway

72

35

26

Hogshead

5

2

2

Horizon

10

6

4

House Blend - Moonlight

9

7

4

Ice Box

10

4

4

Iceberg

15

8

3

Jacks

687

284

193

Jasmine

14

8

5

Jumbos - Moonlight

2

0

0

Kamel Menthol

65

38

9

Kent

512

173

127

Kim

17

8

4

Kingsport

81

42

24

Knight/Shield

28

14

5

Kool

39,426

24,244

10,136

L&M

161

62

44

Lark

92

32

20

Legend

170

92

39

Liggett Select

3,190

1,418

845

Lots Of Value

19

11

3

Lucky Strike

585

263

124

Magna

38

16

10

Malibu

195

84

56

Marker

172

71

43

Marlboro

307,686

162,568

79,805

Maverick

1,083

559

283

Max

211

87

51

Meridian

241

95

60

Merit

2,179

702

474

Metro - Moonlight

33

16

10

Misty Slims

19,840

9,132

5,097

Monaco

40

13

5

Monarch

1,563

743

432

Money

47

18

14

Montclair

437

144

110

Montecristo

24

12

4

Monticello

15

5

4

More

791

346

222

Msb Brand

26

13

6

Multifilters

28

13

8

Newport

87,708

56,516

22,213

Newport Slim

78

33

23

Newport Stripe

70

41

18

Next

71

49

17

No Frills

122

44

24

None

99,087

43,724

24,971

North Star - Mlght

26

10

7

Now

317

94

77

Old Gold

750

325

208

Other

147,554

79,728

40,675

Other Brands

6,207

2,800

1,724

P&Q

1

1

0

Pall Mall

33,753

18,901

9,139

Parliament

19,492

9,345

4,342

Philip Morris Int.

161

68

42

Pilot

34

17

8

Plain Wrap

28

10

7

Planet

9

4

3

Players

144

65

25

Pm Blues

13

5

2

Politix - Mlght

6

3

1

Premier

30

15

7

Premium Buy

27

12

6

Price Breaker

10

3

0

Price Master

4

2

0

Price Saver

50

25

11

Prime

25

13

8

Private Stock

237

109

61

Pyramid

213

97

54

Quality & Quality Lights

80

44

22

Quality Smokes

64

29

17

Rainbow

17

7

9

Raleigh

131

66

39

Red Kamel

73

27

20

Revco

2

1

0

Richland

22

11

6

Rio

3

2

1

Ritz

2

1

1

Riviera

6

1

1

Roll Your Own

2,594

1,483

729

Salem

22,850

11,137

5,585

Salem Preferred

512

251

112

Salem Slim

106

48

28

Saratoga

251

118

57

Satin

42

21

5

Savannah Slim Lights

40

14

20

Savvy

7

2

3

Scotch Buy

22

13

9

Sebring

49

17

10

Sedona - Mlght

18

7

4

Shurfine

5

2

2

Signture

142

55

40

Silva Thins

34

15

6

Slim Price

19

8

6

Smoke 1

170

97

36

Smoker Friendly

157

67

42

Special

67

31

15

Special 10s

8

3

2

Spring

9

6

2

St. James Court

1

1

1

St. Moritz

15

7

4

Stars & Bars

23

12

7

Sterling

16

7

6

Stockton

54

21

19

Stride

2

0

1

Style

6

2

3

Summit

13

4

5

Sundance

427

176

130

Sunfresh

4

1

0

Superior

7

1

1

Talls

9

4

2

Tareyton

276

92

67

Tempo

54

24

12

Top Choice

138

78

44

Tourney

1,018

466

281

Tribrand

2

2

1

Triumph

4

3

1

TRUE

339

110

71

Usa

7,455

3,471

2,080

Valu-Time

16

5

8

Value & Quality

73

30

17

Value Buy

314

145

71

Value Price

246

98

75

Value Sense

21

10

4

Vantage

3,612

1,726

756

Viceroy

870

374

220

Virginia Slims

27,925

12,731

6,617

Von's Slim Price

27

11

6

Weis

26

9

11

Western Family

26

11

5

Winston

34,766

17,115

8,547

Winston Evo Flask

179

77

43

Winston S2

518

236

119

Winston Select

2,185

941

573

Worth

375

197

95

Yours

446

179

122

Smoking - flavor

583,757

287,509

151,591

Both Menthol and Non-Menthol

2,979

1,862

672

Menthol

204,552

106,710

53,874

Non-Menthol

406,722

192,949

104,285

Smoking - length

399,859

180,579

93,904

Extra Long / 120s

13,964

5,680

3,250

Long / 100s

177,954

80,255

42,585

Regular

245,037

111,989

56,693

Smoking - quantity

421,724

193,904

100,925

Purchase by the carton

187,842

77,570

44,356

Purchase by the pack

250,770

124,235

60,601

Smoking - type

800,213

406,028

205,320

Full Flavor

418,257

234,527

111,093

Lights

330,656

151,070

79,084

Medium

6,065

2,970

1,445

Ultra

90,313

38,144

24,807

ORDERING INSTRUCTIONS
  • To order this list, contact your List Broker and ask for NextMark List ID #270278 or click here to place your request.
  • Use NextMark List Order Entry Software or Bionic Media Planning Software
  • 5,000 NAME MINIMUM ORDER $500.00 MINIMUM PAYMENT
  • 85% NET NAME AVAILABLE ON ORDERS OF 50,000 OR MORE ($5.00/M RUN CHARGE)
  • PLEASE INQUIRE ABOUT EXCHANGE
  • PLEASE INQUIRE ABOUT REUSE
  • CANCELLATION FEE AT $75.00/F
POPULARITY: 99
MARKET: CONSUMER
CHANNELS: Mailing List Email List Telephone List  
SOURCE: INTERNET/ON-LINE, MULTI SOURCED, COMPILED LISTS, DIRECT RESPONSE 
PRIVACY: UNKNOWN 
DMA?: NO
STATUS: PREFERRED PROVIDER
GEO: USA 
GENDER: 40% FEMALE 60% MALE  
SELECTS
AGE   $5.00/M
BRAND NAME   
CIGAR/CIGARETTE   
GENDER   
GEO/GEOGRAPHICAL   $5.00/M
HOME OWNER   $5.00/M
INCOME SELECT   $5.00/M
PHONE NUMBER   $15.00/M
PIPES   
SMOKELESS TOBACCO   
SMOKING   
SMOKING - FLAVOR   
SMOKING - LENGTH   
SMOKING - QUANTITY   
SMOKING - TYPE   
SMOKING BRAND   $10.00/M
TYPE OF SMOKING DEVICE   
ADDRESSING
KEY CODING  $5.00/M
A/B SPLIT  $100.00/F
BUSINESS ADDRESS  
CARRIER ROUTE  
CD ROM  $75.00/F
EMAIL  $50.00/F
HTML CREATIVE  $395.00/F
NTH NAME  
RUN CHARGE  $10.00/M
ZIP + 4  
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