Ashro Buyers - Package Hand Inserts Package Insert Program

The Ashro Lifestyle African-American apparel multi-channel buyer file offers a 100% direct marketing responsive audience of fashion-conscious women. These career women have purchased high fashion apparel and accessories from the Ashro Lifestyle brand. What makes this program unique, is your ad is hand inserted exclusively into outgoing packages. The Ashro design team has curated a collection of silhouettes that are shaped and designed for Afrocentric Style.

SEGMENTS COUNTS THROUGH 03/03/2025
97,700 TOTAL UNIVERSE / BASE RATE $60.00/M
 5,000 JANUARY    
 8,000 FEBRUARY    
 10,000 MARCH    
 7,000 APRIL    
 10,000 MAY    
 8,000 JUNE    
 5,000 JULY    
 5,000 AUGUST    
 10,000 SEPTEMBER    
 7,000 OCTOBER    
 15,000 NOVEMBER    
 7,000 DECEMBER    
DESCRIPTION
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 The Ashro Lifestyle African-American apparel catalog buyer file offers a 100% direct mail sold audience of fashion-conscious women. These career women have purchased high fashion apparel and accessories from the new Ashro Lifestyle catalog. What makes this program unique, is your ad is hand inserted exclusively into outgoing packages.

 

Ashro Lifestyle buyers are proven responsive to fashion, jewelry, credit card, general merchandise, cosmetics, insurance, gift, collectible, fundraising, and publishing offers. The Ashro design team has curated a collection of silhouettes that are shaped and designed for Afrocentric Style.

 

Average Age is 57

Average Income 80% under $80,000

Average Purchase is $100

Gender is 95% female

 

Usage as of 10/01/24

M & M Bedding (Contour)

Naked Wines

The Bradford Group

 

 

SAMPLE AND EXACT WEIGHT MUST BE SUBMITTED FOR APPROVAL!

 

SHIPPING INFORMATION

Materials must be delivered no more than 2 weeks and no less than 1 week prior to the insertion date. Receipt of product in advance of 2 weeks may incur storage charges.

 

ORDERING INSTRUCTIONS
POPULARITY: 100
MARKET: CONSUMER
CHANNELS: Package Insert Program  
SOURCE: DIRECT MAIL SOLD 
PRIVACY: UNKNOWN 
DMA?: NO
STATUS: PREFERRED PROVIDER
GEO: USA 
GENDER: 95% FEMALE 5% MALE  
SELECTS
HAND INSERT FEE   $18.00/M
ADDRESSING
KEY CODING  NOT AVAILABLE
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