LE BEL AGE Mailing List

French-speaking subscribers to a lifestyle & service magazine that addresses the needs of active Canadians who are at or near retirement.

SEGMENTS COUNTS THROUGH 12/13/2024
19,878 TOTAL UNIVERSE / BASE RATE CAD $185.00/M
DESCRIPTION

 

******Base Price Increases to $185/M (from $155/M) from February 1st 2025 ******

 

La liste des abonnés au magazine Le Bel Age est composée de pré-retraités et de retraités dynamiques. Le Bel Age est le plus important magazine francophone dédié aux personnes de 50 ans et plus au Québec. Il est publié 11 fois par année et constitue l'outil idéal pour vous aider à rejoindre cette nouvelle société de retraités dynamiques. Le magazine couvres les sujets tels que: recettes santé, suggestions d'exercices, idées de bricolage et de tricot, suggestions de loisirs, le rôle des grand-parents, les boulversements de la retraite, les droits des retraités, etc. Age moyen est 60 ans; 71% femmes; 11% hommes. 46% retraités; 84% sont propriétaires; 75% sont grand-parents. 92% voyage dans les 3 dernieres années.

 

This is a list of subscribers to a lifestyle/service magazine that addresses the needs of active Canadians who are at or near retirement. The format tackles subjects such as personal finance, health, psychology and travel. It includes lifestyle features such as celebrity profiles, fashion and beauty, cuisine, gardening and hobbies, and reviews and games. Median age is 60 years; 71% are female; 11% are male. 75% are grandparents; 84% are homeowners. 92% have travelled in the last 3 years; 46% are retired.

 

Please Note: 0-2 month records are suppressed from this file. Publisher will not release subscribers who are in the process of subscription renewal.

 

Source: 97% Direct Mail Sold; 3% Telemarketing.

 

Average Unit of Sale: $21.95/Year.

 

For counts please contact listmanagement@deloitte.ca

 

This list is updated quarterly.

 

*Age and income data is overlaid from a variety of public and corporate sources who gather this information at a postal code (8-12 household on average) level.

  

TERMS:

Any order placed will incur a set up fee of $25.00.

$100.00 fee will apply to all cancelled orders. For shipped orders, applicable run charges plus format fees will also be incurred. Full charges will apply for orders cancelled after a Merge Purge and/or the Mail Date.

 

* A minimum of 1,000 names applies to all re-use orders.

 

Please refer to GOOD TIMES list profile for English subscribers.

ORDERING INSTRUCTIONS
POPULARITY: 99
MARKET: CONSUMER
CHANNELS: Mailing List  
SOURCE: 97% DIRECT MAIL SOLD / 3% TELEMARKETING 
PRIVACY: UNKNOWN 
DMA?: NO
STATUS: STANDARD PROVIDER
GEO: CANADA 
GENDER: 71% FEMALE 11% MALE  
SPENDING: CAD $21.95 AVERAGE ORDER 
SELECTS
3 MONTH HOTLINE   CAD $15.00/M
AGE   CAD $20.00/M
AGE/INCOME OVERLAY   CAD $30.00/M
AGENCY   CAD $10.00/M
DIRECT MAIL SOLD   CAD $10.00/M
DIRECT TO PUBLISHER   CAD $10.00/M
FSA   CAD $10.00/M
GENDER/SEX   CAD $10.00/M
INCOME SELECT   CAD $20.00/M
NEW TO FILE   CAD $20.00/M
PROVINCE   CAD $10.00/M
RECENCY   CAD $10.00/M
ADDRESSING
KEY CODING  CAD $10.00/M
A/B SPLIT  CAD $10.00/F
EMAIL  CAD $75.00/F
FTP  CAD $75.00/F
NTH NAME  
SECURE FILE TRANSFER  CAD $75.00/F
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