|
|
| 122,000,000 |
TOTAL UNIVERSE / BASE RATE |
$90.00/M |
| 122,000,000 |
CONSUMER SURVEY DATABASE |
$90.00/M
|
| |
MAIL ORDER BUYERS |
+
$10.00/M
|
| |
HOBBIES & INTERESTS |
+
$10.00/M
|
| |
MUSIC PREFERENCES |
+
$10.00/M
|
| |
MARITAL STATUS |
+
$10.00/M
|
| |
SPORTS ENTHUSIASTS, WATCH OR PARTICIPATE |
+
$10.00/M
|
| 698,432 |
VETERAN LIVING IN HOUSEHOLD |
+
$15.00/M
|
| 36,000,000 |
EMAIL ADDRESSES |
+
$100.00/M
|
| |
PHONES |
+
$25.00/M
|
|
|
Here's a huge database of self-reported behavioral and lifestyle information.
These individuals have responded to detailed consumer surveys, which have yielded a wealth of detailed information on purchase behaviors and intentions, lifestyles, hobbies, interests and demographics.
This comprehensive consumer database is enriched with a vast range of demographic and lifestyle selections to pinpoint exact prospects and buyers of specific products or services.
These U.S. families have provided information about their lifestyle and purchasing behaviors, interests, financial needs, health condition, travel habits, value of their homes, autos, yachts, airplanes, real estate and investment holdings. Marketers can segment this large file for a variety of offers. Consider this file for financial, health and travel offers, home improvements, fundraising, publications, self-improvement, high-ticket merchandise, photography, gardening, cooking and more.
Select by lifestyle, demographic and geography.
NCOA processed quarterly. Telephones are available ($25/M)
Zip+4 appended
Minimum test 5,000 names
Mail Order Buyers(samples) (add $10/M)
| Apparel or Clothing |
37,972,030
|
|
Food Products
|
27,687,815
|
|
Books
|
71,743,103
|
|
Home Furnishings
|
67,282,760
|
|
Children’s Products
|
35,531,472
|
|
Video’s/DVD’s
|
35,143,319
|
|
Cosmetics
|
31,188,150
|
|
|
|
Hobbies & Interests: (samples) (add $10/M)
| Car Repair |
33,135,731
|
|
Cooking-Gourmet
|
48,162,051
|
|
Cooking-Low Fat
|
20,051,236
|
|
Cooking-Other
|
47,519,064
|
|
Crafts
|
50,215,691
|
|
Home Improvement/Repair
|
4,199,194
|
|
Knitting/Needlework/Sewing
|
17,003,814
|
|
Self-Improvement
|
18,448,069
|
|
Sweepstakes/Lotteries
|
27,998,524
|
|
Theater or Performing Arts
|
12,376,391
|
|
Wine Appreciation
|
12,426,043
|
|
Woodworking
|
17,172,052
|
|
Travel:(add $10/M)
|
|
Collectors:(add $10/M)
|
|
Cruises
|
17,784,941
|
|
Antiques
|
18,816,786
|
|
Time Share
|
4,300,000
|
|
Art
|
3,151,131
|
|
Family Vacations
|
6,728,423
|
|
Coins
|
12,581,358
|
|
Domestic
|
40,195,703
|
|
Sports Memorabilia
|
5,450,289
|
|
International
|
15,961,132
|
|
Stamps
|
6,232,306
|
|
|
|
|
Other
|
37,402,237
|
Sports Enthusiasts, Watch/Participate:(add $10/M)
| Baseball |
14,182,446
|
|
Golf
|
17,926,092
|
|
Basketball
|
13,033,387
|
|
Hockey
|
5,038,120
|
|
Camping or Hiking
|
19,884,084
|
|
Hunting
|
20,451,606
|
|
Fishing
|
22,407,864
|
|
NASCAR
|
11,465,375
|
|
Fitness or Exercise
|
30,260,649
|
|
Running
|
7,460,262
|
|
Football
|
18,969,774
|
|
Walking
|
22,893,526
|
Music Buffs:(add $10/M) Pet Owners: (add $10/M)
| Avid Listener |
40,582,236
|
|
Cat/Kitten Owners
|
18,680,185
|
|
Home System
|
23,504,693
|
|
Dog/Puppy Owners
|
26,624,107
|
|
Collector
|
4,408,826
|
|
|
|
Reading Preferences- (add $10/M)
| Audio |
2,667,525
|
|
General
|
75,114,172
|
|
Best-Sellers
|
12,245,781
|
|
Magazines
|
77,640,245
|
|
Bible or Devotional
|
15,272,848
|
|
Science Fiction
|
4,984,028
|
|
Financial Newsletters
|
10,729,164
|
|
|
|
Computer Equipment: (add $10/M) Other: (add $15/M)
| Home Computer |
73,800,951
|
|
Yacht/Boat Owners
|
2,565,104
|
|
Cable Internet
|
9,776,946
|
|
Pilot
|
564,887
|
|
DSL Internet
|
15,596,493
|
|
Aircraft Owner
|
261,216
|
Donors: (add $15/M)
Vehicle Ownership:(add $10/M)
By Make, Model & Year - Inquire |
|
Truck
|
24,096,874
|
|
Motorcycle
|
5,397,640
|
|
Adult Ages: (add $10/M)
|
|
Children’s Ages: (add $10/M)
|
|
|
|
|
|
|
|
18-23 Years
|
1,626,023
|
|
0-24 Months
|
7,396,804
|
|
24-43 Years
|
32,230,387
|
|
2-4 Years
|
6,199,997
|
|
44-59 Years
|
38,190,370
|
|
5-10 Years
|
10,162,411
|
|
60-69 Years
|
14,992,139
|
|
11-17 Years
|
16,909,678
|
|
70 Years or over
|
15,924,711
|
|
|
|
|
Length of Residency:(add $10/M)
|
|
Number of People in Household:(add $10/M)
|
|
Less than 12 months
|
2,796,059
|
|
1
|
31,824,884
|
|
1 to 10 years
|
43,854,914
|
|
2
|
32,645,841
|
|
More than 10 years
|
43,854,914
|
|
3
|
25,480,698
|
|
|
|
|
4 or more
|
31,012,526
|
Marital Status:(add $10/M) Gender:(add $5/M)
| Married |
57,977,993
|
|
Male
|
60,399,413
|
|
Single
|
41,594,194
|
|
Female
|
43,566,129
|
Investors:(add $10/M)
| Foreign |
1,920,588
|
|
Life Insurance
|
13,789,266
|
|
Real Estate
|
9,506,086
|
|
Stocks or Bonds
|
17,084,334
|
Credit Cards:(add $10/M)
|
|
Regular
|
Premium
|
|
American Express
|
11,366,161
|
2,309,390
|
|
Discover Card
|
8,919,602
|
3,626,250
|
|
VISA/MasterCard
|
39,461,822
|
12,593,184
|
|
Other (Retail/Gas)
|
1,579,098
|
9,213,577
|
Occupation: (samples)(add $10/M)
| Full-time Homemaker |
8,186,634
|
|
Sales or Marketing
|
2,279,283
|
|
Executive
|
2,176,630
|
|
Retired
|
3,713,097
|
|
Management
|
4,296,054
|
|
Health Services
|
6,876,446
|
|
Professional
|
2,008,524
|
|
Civil Service
|
386,357
|
Type of Dwelling:(add $10/M)
| Apartment/Condo/multiplex |
15,648,317
|
|
House-Single Family
|
58,151,674
|
Income of Household:(add $10/M)
| Less than $20,000 |
14,641,271
|
|
$50,000 to $74,999
|
28,017,882
|
|
$20,000 to $39,999
|
20,333,359
|
|
$75,000 to $99,999
|
14,621,783
|
|
$40,000 to $49,999
|
11,949,087
|
|
$100,000 plus
|
19,767,690
|
Suggested Usage:
This is an excellent prospect file for a broad array of business and consumer offers including; videos, seminars, insurance, investments, credit cards, executive gifts, computers, online services, travel, catalogs, newsletters, magazines, professional related products, etc.
Sample Mailing Piece Required
|
|
| MARKET: |
CONSUMER |
| CHANNELS: |
|
| SOURCE: |
OPT-IN E-MAIL, LIFESTYLE QUESTIONNAIRE, COMPILED LISTS |
| PRIVACY: |
OPT-IN |
| DMA?: |
YES - MEMBER |
| STATUS: |
STANDARD PROVIDER |
| GEO: |
USA |
|
|
| ADULT AGES |
$10.00/M |
| COLLECTORS |
$10.00/M |
| COMMON AILMENTS & TREATMENT METHODS |
$15.00/M |
| COMPUTER EQUIPMENT |
$15.00/M |
| DEMOGRAPHIC SELECT |
$10.00/M |
| DONORS TO SOCIAL CAUSES |
$15.00/M |
| HOBBIES & INTERESTS |
$10.00/M |
| HOME ELECTRONICS |
$10.00/M |
| INCOME OF HOUSEHOLD |
$10.00/M |
| INVESTORS |
$10.00/M |
| LIFESTYLE SELECT |
$10.00/M |
| MAIL ORDER BUYERS |
$10.00/M |
| MARITAL STATUS |
$10.00/M |
| MUSIC PREFERENCES |
$10.00/M |
| NUMBER OF PEOPLE IN HOUSEHOLD |
$15.00/M |
| OCCUPATION |
$10.00/M |
| PET OWNERS |
$15.00/M |
| READING PREFERENCES, BOOKS OR MAGAZINES |
$15.00/M |
| SCF |
$5.00/M |
| SPORTS ENTHUSIASTS, WATCH/PARTICIPATE |
$10.00/M |
| STATE |
$5.00/M |
| TELEPHONE |
$25.00/M |
| TYPES OF VACATIONS/TRAVEL |
$15.00/M |
| VEHICLE OWNERSHIP |
$10.00/M |
| ZIP |
$5.00/M |
| ADDRESSING |
| KEY CODING |
NOT AVAILABLE |
| EMAIL |
$65.00/F |
| P/S LABELS |
$30.00/M |
|
