|
COUNTS THROUGH 02/28/2025 |
|
|
| 10,464,802 |
TOTAL UNIVERSE / BASE RATE |
$100.00/M |
| 10,464,802 |
POSTAL ADDRESSES |
$100.00/M
|
| 10,255,505 |
OPT-IN E-MAIL ADDRESSES |
$125.00/M
|
| 426,195 |
1 MONTH HOTLINE |
+
$20.00/M
|
|
|
|
These people have all answered a self reported internet survey and indicated they are looking for new insurance or wanting to switch from their present carrier. Many are lifestyle change households such as New Parents, Newlyweds, etc who are in the market for a host of consumer products as well as insurance and financial offers.
|
|
| MARKET: |
CONSUMER |
| CHANNELS: |
|
| SOURCE: |
RESPONSE GENERATED SURVEY DATA |
| PRIVACY: |
OPT-IN |
| DMA?: |
YES - MEMBER |
| STATUS: |
STANDARD PROVIDER |
| GEO: |
USA |
| GENDER: |
45% FEMALE 55% MALE |
|
|
| AGE |
$10.00/M |
| CHILDREN |
$10.00/M |
| CREDIT CARD |
$10.00/M |
| EDUCATION LEVEL |
$10.00/M |
| HOMEOWNER/RENTER |
$10.00/M |
| INCOME |
$10.00/M |
| LENGTH OF RESIDENCE |
$10.00/M |
| MAIL ORDER BUYER |
$10.00/M |
| MARITAL STATUS |
$10.00/M |
| OCCUPATION |
$10.00/M |
| ONLINE BUYER |
$10.00/M |
| STATE/SCF/ZIP |
$5.00/M |
| TYPE OF INSURANCE SOUGHT |
$10.00/M |
| ADDRESSING |
| KEY CODING |
$5.00/M |
| EMAIL DELIVERY (FLAT FEE) |
$50.00/F |
| FTP |
$50.00/F |
|
