ACLU- American Civil Liberties Union(C4) Mailing List

MEMBERS OF THE ACLU PLACE GREAT VALUE ON THE RIGHTS OF ALL INDIVIDUALS TO EXPRESS THEIR BELIEFS, TO BE GUARANTEED EQUAL RIGHTS AND TO BE TREATED FAIRLY.  WITH THE CURRENT POLITICAL CLIMATE, THESE CHARITABLE INDIVIDUALS ARE MORE AWARE THAN EVER THAT PERSONAL FREEDOM IS A RARE COMMODITY, AND THEY DONATE ON AVERAGE $46.60 TO PRESERVE IT.
 
EXTREMELY AWARE AND SOCIALLY SAVVY, THIS AUDIENCE IS INTERESTED IN MORE THAN JUST FUNDRAISING OFFERS. THEY ALSO ENJOY BUYING PRODUCTS AND ACQUIRING INFORMATION THAT APPEAL TO THEIR CULTURAL INTEREST.

THEY'RE AN OBVIOUS CHOICE FOR ENVIRONMENTAL, SOCIAL, AND HEALTH-ORIENTED FUNDRAISING OFFERS. YET, THEY PRESENT AN EXCEPTIONAL AUDIENCE FOR LITERARY BOOKS.




SOURCE:  DIRECT MAIL

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