|
COUNTS THROUGH 12/31/2024 |
|
|
3,076,432 |
TOTAL UNIVERSE / BASE RATE |
$115.00/M |
3,076,432 |
ACTIVE U.S. SUBSCRIBERS |
$115.00/M
|
127,323 |
DEC'24 SUBSCRIBERS |
+
$17.00/M
|
396,461 |
OCT'24-DEC'24 SUBS |
+
$14.00/M
|
752,865 |
JUL'24-DEC'24 SUBS |
+
$9.00/M
|
1,366,357 |
JAN'24-DEC'24 SUBS |
$115.00/M
|
|
12 MONTH PAID GIFT GIVERS |
+
$16.00/M
|
|
ACTIVE CANADIAN SUBS |
$125.00/M
|
|
FUNDRAISER/NON-PROFIT |
$80.00/M
|
|
CATALOG RATE |
$80.00/M
|
|
Trusted Media Brands (formerly Reader's Digest / Reiman Publications) is a leading publisher that offers mature consumers the opportunity to subscribe to one of their well known magazine titles. This masterfile was created using Birds & Blooms, Family Handyman, Reader's Digest, Reader's Digest Large Print, and Taste of Home subscribers in order to give mailers the opportunity to best utilize the database. The file has been enhanced with data to offer a robust product for increased selectability and usage.
Mailers have the opportunity to create "sub-group" masterfiles through specific publication selects.
Demographic Profile: Average Age 63 Average HHI $56,400 |
|
POPULARITY: |
100 |
MARKET: |
CONSUMER |
CHANNELS: |
|
SOURCE: |
DIRECT MAIL SOLD |
PRIVACY: |
UNKNOWN |
DMA?: |
NO |
STATUS: |
STANDARD PROVIDER |
GEO: |
USA |
GENDER: |
72% FEMALE 20% MALE |
|
1 MONTH HOTLINE |
$17.00/M |
3 MONTH HOTLINE |
$14.00/M |
3RD PARTY BLOW IN |
$10.00/M |
6 MONTH HOTLINE |
$9.00/M |
AGE |
$16.00/M |
CANCELLATION RUN CHARGES |
$15.00/M |
CHILD PRESENCE |
$16.00/M |
CHILDS AGE |
$16.00/M |
COA'S |
$16.00/M |
CONTRIBUTERS/DONORS |
$16.00/M |
GENDER/SEX |
$9.00/M |
GIFT GIVERS |
$16.00/M |
GRANDCHILDREN |
$16.00/M |
HOME OWNER |
$7.00/M |
INCOME SELECT |
$16.00/M |
LIFESTYLE |
$16.00/M |
NEW TO FILE |
$12.00/M |
NON RECIPROCAL |
$10.00/M |
PAID |
$12.00/M |
POLITICAL AFFILIATION |
$16.00/M |
RELIGION |
$16.00/M |
RENEWALS |
$12.00/M |
SCF |
$9.00/M |
SOURCE |
$12.00/M |
STATE |
$9.00/M |
TITLE |
$12.00/M |
ZIP |
$9.00/M |
ADDRESSING |
KEY CODING |
$3.00/M |
DELIVERY FEE |
$75.00/F |
|