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This database consists of the top 600
advertising agencies in the UK and Europe as
well as the top 3,000 UK and European
advertisers based upon their above the line
meal advertising expenditure levels. Over
33,000 top advertising decision makers are
selectable at these 3,600 companies.
Advertiser Job Functions (UK):
Key Decision Making Unit- Key/Ultimate
Advertising Decision Within UK, Initial
Advertising Decisions, Brand/Product
Manager
Specific Marketing Responsibilities- Direct
Marketing Decision Makers, Pan-European
Key Advertising Decision Makers, Pan-
European Initial Advertising Decision
Makers, Pan-European Brand/Product
Manager, Pan-European Corporate
Advertising Decision Makers, Pan-European
Media Advertising Decision Makers,
Corporate, International Advertising
Decisions, Events/Exhibition/Conferences,
Marketing Services, Media, New Product
Development, Sales New Media, Public
Relations, Market Research, Sales
Promotion, Business Development, Trade
Corporate- Chairman/President, Managing
Director/Chief Executive, Financial
Advertising Agency Job Functions (UK):
Media Personnel- Media Director, Media
Manager/Group Head, Media Planner/Buyer,
International Media, Regional Media, TV or
Broadcast Director, TV Group Head/Manager,
TV Planner/Buyer, Radio Director/Head,
Radio Group Head/Manager, Radio
Planner/Buyer, Press Director/Head, Press
Group Head/Manager, Press Planner/Buyer,
New Media Director, New Media Manager, New
Media/Planner/Buyer
Other Agency Personnel- Head of Client
Services, Overall Account Handling
Responsibility, Account Planning,
International Account Handling, Creative
Director/Head of Creative, New Business
Director/Manager, PR Director/Manager,
Media Researcher, Direct Marketing
Director, Direct Marketing Manager, Sales
Promotion Director/Manager
Corporate- Chairman/President, Chief Exec/
Managing Director
Advertising Job Functions (European):
Key Decision Making Unit- Key Domestic
Advertising Decision Makers, Initial
Advertising Decision Makers, Product/Brand
Managers
Specific Marketing Responsibilities- Pan-
European Key Advertising Decision Makers,
Pan-European Initial Advertising Decision
Makers, Pan-European Brand/Product
Manager, Pan-European Corporate
Advertising Decision Makers, Pan-European
Media Advertising Decision Makers,
International Advertising Decision Makers,
New Product Development, Media, Public
Relations, Sales
Corporate- Chairman/President, Managing
Director/Chief Executive
Advertising Agency Job Functions (European):
Media Personnel- International Director,
International Account Handling, Head of
Client Services, Creative Director, New
Business Director/Manager, International
Media, Media Director, Media Manager/Group
Head, Media Planner/Buyer, Account
Planning, International Account Planning
Corporate- Chairman/President, Managing
Director/Chief Executive
Country Selection:
Either People with Marketing and Advertising
Responsibility for- Pan-European, Belgium,
France, Germany, Italy, Netherlands,
Spain, UK
Or People Based in- Belgium, France,
Germany, Italy, Netherlands, Spain, UK or
Pan-European Headquarters
Updated every 6 weeks.
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