Late Payers - Utilities Mailing List

The Late Payers - Utilities consumers are monthly hotline consumers who have recently been unable to pay their utilities, and have had them turned off, and then turned on again.

SEGMENTS COUNTS THROUGH 03/03/2025
739,092 TOTAL UNIVERSE / BASE RATE $97.00/M
 48,000 MONTHLY HOTLINE     + $12.00/M
DESCRIPTION

Late Payers - Utilities are the "new normal" in these econmic times.  Often struggling with several overdue bills, these consumers juggle their payments, until they have gone too far, and their utilities get turned off.

 

The Late Payers - Utilities consumer will respond quickly to offers for financial assistance, credit repari, cash advances, real estate offers, debt consolidation, legal services, financial advice, self help, refinance opportunities, consumer discount programs, coupon redemptions, installment payment plans, subprime credit offers, pay day loans, merchant credit programs, and more.

ORDERING INSTRUCTIONS
MARKET: CONSUMER
CHANNELS: Mailing List  
SOURCE: COMPILED LISTS, BUYERS, DIRECT RESPONSE 
PRIVACY: UNKNOWN 
DMA?: NO
STATUS: STANDARD PROVIDER
GEO: USA 
GENDER: 50% FEMALE 50% MALE  
SELECTS
1 MONTH HOTLINE   $12.00/M
AGE   $8.00/M
DEMOGRAPHIC   $10.00/M
ETHNIC/ETHNICITY   $10.00/M
GENDER/SEX   $8.00/M
GEO/GEOGRAPHICAL   $8.00/M
HOUSEHOLD INCOME   $8.00/M
LIFESTYLE   $10.00/M
PRESENCE OF CHILD   $8.00/M
SCF   $8.00/M
STATE   $8.00/M
ZIP   $8.00/M
ADDRESSING
KEY CODING  $8.00/M
EMAIL  $55.00/F
FTP  $55.00/F
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