|
COUNTS THROUGH 10/28/2024 |
|
|
| 8,135,547 |
TOTAL UNIVERSE / BASE RATE |
$85.00/M |
| 533,890 |
MONTHLY HOTLINE |
+
$10.00/M
|
| |
EMAILS |
+
$20.00/M
|
|
|
|
These individuals are highly responsive to all types of insurance offers. The consumers on the Feeling Lucky Planning to Buy Insurance file have responded to a direct mail survey and in return have received discounts, coupons and an entry into a sweepstakes drawing. These surveys asked specific questions as to their future buying intentions, including their insurance needs as well as demographic and lifestyle inquiries. Feeling Lucky Planning to Buy Insurance is a must test for any type of insurance offers as well as for health services.
|
Types of Insurance:
|
Universe:
|
| |
|
|
Auto Insurance
|
3,084,186
|
|
Burial Insurance
|
1,740,731
|
|
Healthcare Plan
|
696,382
|
|
Juveline Life
|
685,657
|
|
Life Insurance
|
3,691,373
|
|
Medicare
|
1,070,348
|
|
Prescription Drug Plan
|
858,247
|
|
|
| POPULARITY: |
 98 |
| MARKET: |
CONSUMER |
| CHANNELS: |
|
| SOURCE: |
DIRECT MAIL SURVEY INFO/SELF-REPORTED |
| PRIVACY: |
OPT-IN |
| DMA?: |
YES - MEMBER |
| STATUS: |
STANDARD PROVIDER |
| GEO: |
USA |
| GENDER: |
55% FEMALE 45% MALE |
|
|
| AGE |
$6.00/M |
| CREDIT CARD HOLDERS |
$10.00/M |
| GENDER |
$6.00/M |
| HOMEOWNER |
$5.00/M |
| INCOME |
$6.00/M |
| PRESENCE OF CHILDREN |
$5.00/M |
| STATE, ZIP, SCF |
$5.00/M |
| TYPES OF INSURANCE |
|
| ADDRESSING |
| KEY CODING |
PLEASE INQUIRE |
| EMAIL |
$50.00/F |
| FTP |
$50.00/F |
| RUNNING CHARGES |
$8.00/M |
| ZIP+4 |
$6.50/M |
|
