Chief Marketer, building on the foundation of its flagship magazine and now offering newsletters, custom content, webinars and events, serves marketing professionals at consumer (B2C) and business to business (B2B) brands, as well as their agencies, with rich, detailed information on measurable marketing strategies, tactics, and techniques. Today’s marketers require not only creative ideas but the data and tools that will help acquire, engage, and convert across all channels to get results quickly. Chief Marketer delivers – providing actionable insights, best practices, inspiring ideas, and the resources and technologies that empower and measure ROI.
Since 2000, Chief Marketer has been the trusted source of insights and ideas for more than 140,000 marketers who rely on CM's suite of content and live-event resources to help them cut through the noise and find the solutions they need to optimize their performance. Marketers turn to Chief Marketer to gain insights into new and emerging marketing technologies; benchmark their performance; and to access data and resources to help them make smarter decisions.
Subscribers/attendees/content downloaders are the influencers at their respective organizations:
- 21% C-Level
- 19% SVP/VP Level
- 28% Director Level
- 32% Manager Level
Chief Marketer reaches influencers across a broad range of industries:
- 33% Agencies/Marketers
- 29% Manufacturing
- 10% Financial
- 7% Retailers
- Media/Entertainment/Non-Profit/Business & Professional Services/Healthcare/Education
Products offerings include:
- Chief Marketer Weekly
- Chief Direct Marketer
- ListFlash
- Tech News Weekly
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Webinars
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Special Reports
Editorial/content coverage is both broad and deep, covering all marketing arenas:
- Promotional Marketing
- Direct Marketing
- Mobile Marketing
- Email Marketing
- Web Marketing
- Social Marketing
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- Mobile Marketing
- Database Marketing
- Loyalty Marketing/CRM
- Lead Generation
- B-to-B Marketing
- Search Marketing
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