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Hospital Trends enables you to reach medical and administrative professionals in hospitals. Hospitals are health care institutions providing patient treatment by specialized staff and equipment, and often, but not always providing for longer-term patient stays. These hospitals are usually funded by the public sector, by for profit or nonprofit health organizations, health insurance companies or charities including by direct charitable donations. Some patients go to a hospital for diagnosis, treatment, or therapy on an outpatient basis, while others stay and become inpatients.
The best-known type of hospital is the general hospital, which is set up to deal with many kinds of disease and injury, and normally has an emergency department to deal with immediate and urgent threats to health. Larger cities may have several hospitals of varying sizes and facilities. Hospitals vary widely in the services they offer. They may have acute services such as specialist trauma centre, burn unit, surgery, or urgent care. These may then be backed up by more specialist units such as cardiology or coronary care unit, intensive care unit, neurology, cancer center, and obstetrics and gynecology. Some hospitals will have outpatient department and some will have chronic treatment units such as behavioral health services, dentistry, dermatology, psychiatric ward, rehabilitation services, and physical therapy.
Common support units include a pharmacy, pathology, and radiology, and on the non-medical side, there are often medical records departments, release of information departments, facilities management, maintenance, dining services, and security departments.
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Job Titles/Functions
Acupuncturists
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Administrative Chief of Medical Assistants
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Admissions Director
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Advanced RN Practioners
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Ambulatory Care
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Ambulatory Services Director
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Anesthesiology
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Athletic Trainers
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Audiologists
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Biomedical Engineer
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Blood Bank Director
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Business Development
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Business Office Director
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Cardiac Cath Lab Director
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Cardiac Lab
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Cardiology Director
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Case Management Director
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Catheterization Lab
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Central Supply Services Director
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Certified Nursing Assistants
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Chairman of the Board
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Chemical / Substance Abuse Director
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Chief Administrator
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Chief Executive Officer - CEO
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Chief Financial Officer
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Chief Information Officer - CIO
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Chief Medical Staff
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Chief of Anesthesiology
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Chief of Internal Medicine
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Chief of Medical Board
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Chief of Medical Center
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Chief of Medical Lab
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Chief of Medical Services
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Chief of Medical Staff
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Chief of Neurosurgery
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Chief of Obstetrics / Gynecology
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Chief of Orthopedic Surgery
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Chief of Pediatrics
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Chief of Radiology
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Chief of Surgery
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Chief of Urology
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Chief Operations Officer - COO
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Clinical Coordinator of ER
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Clinical Pathology
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Dental Assistants
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Dental Hygienists
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Dentistry
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Dentists
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Dialysis Hemodialysis
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Dietitians
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Director of Central Sterile Services
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Director of Continuing Education
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Director of DRG Coding
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Director of Family Practice
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Director of Gastroenterology
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Director of Geriatric Services
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Director of Home Healthcare Services
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Director of Management Services
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Director of Psychiatric Services
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Discharge Planning Director
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Dispensing Opticians
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Doctors of Osteopathic Medicine
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Drug Dependency Counselors
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Emergency Medical Technicians
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Emergency Room
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Emergency Room Nurse
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Endoscopy Lab
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Facilities Manager
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Family Services
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Food Services Director
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Formulary Committee Chairman
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Hematology Oncology Center
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HIPPA Compliance Director
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Home Health Care
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Hospice Services
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Hospitalist
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Housekeeping Director
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Human Resources / Personnel
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ICU/CCU Director
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In Service Education Director
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Infection Control Director
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Infectious Disease Director
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Information Systems/ MIS Director
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Information Technology
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Intensive Care Unit
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Intensive Coronary Care
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Laboratory Director
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Licensed Practical Nurses
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Licensed Professional Counselors
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Managed Care Services Director
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Market Research
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Marketing Director
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Marriage & Family Therapists
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Massage Therapists
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Materials Management Director
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Medical Affairs Physician Relations
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Medical Director
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Medical Library Director
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Medical Records Director
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Medical Surgical Nurse
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Mental Health Counselors
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Midwives
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Neonatal Care Director
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Nuclear Medicine Director
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Nursing Director
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Nursing Home Administrators
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Nursing Services
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Nutrition/Dietician
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OBGYN Surgical Director
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Occupational Therapists
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Occupational Therapy
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Occupational Therapy Assistants
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Occupational Therapy Director
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Oncology Services Director
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Operating Room Director
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Optometrists
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Outpatient Services
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Paramedics
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Pastoral Care Director
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Patient Education Director
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Patient Financial Services Director
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Patient Relations
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Payor Contracting
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Pediatrics
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Perfusionist
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Pharmacists
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Pharmacy Director
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Physical Rehab Services Director
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Physical Therapists
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Physical Therapy Assistants
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Physical Therapy Director
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Physician Assistants
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Physician Director of ER
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Physician Recruitment
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Physician Reimbursement
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Physicians
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Plant Manager
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Podiatrists
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President
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Psychologists
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Public Relations
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Purchasing Director
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Quality Assurance Director
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Rad/Diagnostic/Imaging Director
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Radiation Therapy
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Radiologic Technologists
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Registered Nurses
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Respiratory Cardiology
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Respiratory Therapy Director
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Risk Management Director
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Safety Director
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School Psychologists
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Security
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Security Director
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Sleep Lab Director
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Social Services Director
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Social Workers
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Speech & Language Pathologists
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Staff Development Director
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Surgery Services Director
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Tele Medicine Director
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Web Master
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Women's Health Services Director
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FACILITY SELECTIONS:
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Acute Long Term Care
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Adult Cardiac Surgery
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Adult Day Care Program
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Adult Diagnostic Invasive Catheterization
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Adult Interventional Cardiac Catheterization
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Airborne Infection Isolation Room
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Alcohol/Chemical Dependency Inpatient Unit
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Alcohol/Chemical Dependency Outpatient Svc
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Alzheimer Center
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Ambulance Services
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Ambulatory Outpatient Surgery Services
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Angioplasty
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Arthritis Treatment Center
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Assisted Living
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Auxiliary Organization
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Bariatric/Weight Control Services
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Birthing Room, Labor and Delivery Room
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Blood Bank
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Breast Cancer Screening/Mammograms
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Burn Care Unit
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CT Scanner
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Cardiac Catheterization Lab
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Cardiac Intensive Care Unit
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Cardiac Rehabilitation
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Case Management
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Chaplaincy / Pastoral Care Services
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Chemotherapy
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Children's Wellness Program
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Chiropractic Services
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Chronic Obstructive Pulmonary Disease
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Comm Health Status Base Service Planning
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Community Health Reporting
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Community Health Status Assessment
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Community Outreach
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Complementary Medicine
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Computer Assisted Orthopedic Surgery
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Crisis Prevention
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Dental Services
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Diagnostic Radioisotope Facility
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Electron Beam Computed Tomography
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Emergency Department
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Enabling Services
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Enrollment Assistance Services
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Extracorporeal Shock Wave Lithotripter
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Fertility Clinic
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Fitness Center
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Freestanding Ambulatory Care Center
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Freestanding Satellite Emergency Department
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Full Field Digital Mammography
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Genetic Testing
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Geriatric Services
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HIV AIDS Service
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Health Facility Transportation
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Health Fair
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Health Information Center
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Health Screenings
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Hemodialysis
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Histopathology Lab
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Home Health Service
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Hospice
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Hospital Based Outpatient Care Services
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Hospital Lab
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Hospital Library
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Image Guided Radiation Therapy
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In House Pharmacy
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Intensity Modulated Radiation Therapy
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Intermediate Nursing Care
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Linguistic Translation Services
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MRA
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MRI
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Meals on Wheels
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Medical Surgical Intensive Care Unit
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Mobile Health Services
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Multi slice Spiral Computed Tomography
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Neonatal Intensive Care Unit
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Neonatal Intermediate Care
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Neurological Services
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Nutrition Programs
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Obstetrics
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Occupational Health Service
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Occupational Therapy Services
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Oncology Service
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Open Heart Surgery
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Orthopedic Surgery
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Other Special Care
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Outpatient Care Center Services
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Pain Management Services
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Palliative Care Program
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Patient Controlled Analgesia
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Patient Education Center
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Patient Representative Service
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Pediatric Cardiac Surgery
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Pediatric Diagnostic/Invasive Catheterization
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Pediatric Intensive Care
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Pediatric Medical Surgical Care
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Pediatric Units
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Physical Rehab-Inpatient
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Physical Rehab-Outpatient
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Physical Therapy Service
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Positron Emission Tomography PET/CT
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Positron Emission Tomography Scanner
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Primary Care Department
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Psychiatric Care
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Psychiatric Child Adolescent Service
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Psychiatric Consultation Liaison Service
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Psychiatric Education Service
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Psychiatric Emergency Service
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Psychiatric Geriatric
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Psychiatric Outpatient
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Psychiatric Partial Hosp Program
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Radiation Therapy
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Reproductive Health Service
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Respiratory Therapy Services
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Retirement Housing
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Robotic Surgery
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Shaped-beam Radiation System
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Single Photon Emission Comp Tomography
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Skilled Nursing and Long Term Care
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Sleep Lab Department
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Sports Medicine
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Stereotactic Radiosurgery
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Subacute Care
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Support Groups
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Swing Bed Services
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Teen Outreach Service
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Tobacco Treatment/Cessation Program
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Transplant Service
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Trauma Center
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Ultrasound
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Urgent Care Center
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Virtual Colonoscopy
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Volunteer Service Depts
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Women's Health Center & Service
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Wound Care
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The institutions daily activities vary greatly based on bed size, number of patients they care for and whether the institution is a long term acute care, physical rehabilitation, psychiatric, children’s, or general medical/surgical hospital. These hospital personnel rely on new technology enhancements, continuing education programs, learning new managerial skills and techniques, attending trade shows, and reading medical and business journals to stay current in their field.
This target is made up of professional, well-educated, driven, ambitious and accomplished individuals. These decisionmakers typically have a masters or doctorate degree from a prestigious university. They tend to be older and have extensive and impressive work experience. Most belong to professional and community organizations, and they are leaders, volunteers and role-models in the community. They do a considerable amount of business travel to medical conventions, conferences, and meetings.
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