|
COUNTS THROUGH 11/26/2024 |
|
|
| 79,000,000 |
TOTAL UNIVERSE / BASE RATE |
$40.00/M |
| |
MEDICARE SUPPLEMENT INDEX (0-9) |
NO CHARGE
|
|
|
|
Americans in the diverse market segment that is known as the Baby Boomers – are turning age 65. Soon millions of Baby Boomers will eligible for Medicare and will need options for Medicare Supplement insurance. Are you able to reach the most responsive individuals with your Medicare Supplement offers? For such a specialized market, a generic response model just won’t do!
Enter the competitive advantage: Choreograph's Medicare Supplement Insurance Index will help separate those who will likely respond and those that won’t. The index is built on a broad collection of Medicare Supplement campaign and response data, and is designed to provide health care marketers like you with a powerful segmentation tool. The model was created to assign an index value to all Choreograph AmeriLINK® national customer database records for those ages 65 and older.
The value 0 indicates those prospects most likely to respond with the value 9 being the least likely. |
|
| MARKET: |
CONSUMER |
| CHANNELS: |
|
| SOURCE: |
COMPILED LISTS |
| PRIVACY: |
UNKNOWN |
| DMA?: |
NO |
| STATUS: |
PREFERRED PROVIDER |
| GEO: |
USA |
|
|
| AGE |
$10.00/M |
| BANKRUPTCY SUPPRESSION |
$5.00/M |
| CENSUS |
$2.50/M |
| COUNTY |
$2.50/M |
| DUAL INCOME INDEX |
$5.00/M |
| DWELLING TYPE |
$2.50/M |
| ESTIMATED AGE |
$5.00/M |
| ESTIMATED INCOME |
$5.00/M |
| FAMILY POSITION |
$2.50/M |
| GENDER |
$2.50/M |
| GEO SELECT |
$2.50/M |
| HOME VALUE |
$10.00/M |
| HOMEOWNER |
$10.00/M |
| HOUSEHOLD COMPOSITION |
$2.50/M |
| LENGTH OF RESIDENCE |
$3.50/M |
| MAIL ORDER BUYERS |
$15.00/M |
| MAIL RESPONSIVE |
$10.00/M |
| MARITAL STATUS |
$2.50/M |
| NET WORTH |
$20.00/M |
| NUMBER OF CHILDREN |
$10.00/M |
| OCCUPATION & SOHO |
$10.00/M |
| PHONE NUMBER |
$10.00/M |
| PRESENCE OF CHILDREN |
$10.00/M |
| PRESENCE OF ELDERLY PARENT |
$2.50/M |
| SCF |
$2.50/M |
| STATE |
$2.50/M |
| ZIP |
$2.50/M |
| ADDRESSING |
| KEY CODING |
$1.00/M |
|
