Subscribers to the Diabetes News Email Alerts list are opt in online readers who are seeking information about the prevention and treatment of diabetes, including type 1 diabetes, type 2 diabetes, and pre-diabetes. Subscribers are also interested in ways to reduce glucose and blood sugar, and finding information about the latest medications including Metformin, Farxiga and other sugar reducing medicines.
These readers regularly turn to Newsmaxhealth.com and Newsmax seeking the latest in medical studies, breakthroughs, cures and personal nutritional, conventional and integrative medicine in dealing with diabetes, insulin and glucose related health issues.
These are affluent (41% with $500K+ net worth), information hungry consumers who respond well to health, pharmaceutical, vitamin, supplement, diet, fitness and other offers.Subscribers to the Diabetes News Email Alerts also subscribe to diabetic publications including Diabetes Self-Management, Diabetic Cooking Magazine, and The American Journal of Diabetes.
Key Demographics:
Male 57%, Female 43%
67% 45 Years or Older
63% Responded to Newsmax Health advertisement
81% Purchased Online Vitamin, Supplement, Health Product in Last Year Online
30% Spent More Than $1000 in Online Purchases in Past 12 Months
75% More Likely to Spend Heavily on Medications
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