|
COUNTS THROUGH 10/28/2024 |
|
|
93,893,438 |
TOTAL UNIVERSE / BASE RATE |
$80.00/M |
6,650,801 |
MONTHLY HOTLINE |
+
$10.00/M
|
|
EMAILS |
+
$20.00/M
|
25,081,265 |
SCORE 750+ - EXTREMELY LOW RISK |
$80.00/M
|
21,275,728 |
SCORE 700-749 - MODERATELY LOW RISK |
$80.00/M
|
17,115,864 |
SCORE 650-699 - LOW RISK |
$80.00/M
|
13,971,872 |
SCORE 600-649 - MODERATELY HIGH RISK |
$80.00/M
|
9,765,523 |
SCORE 550-599 - HIGH RISK |
$80.00/M
|
6,684,331 |
SCORE UNDER 550 - EXTREMELY HIGH RISK |
$80.00/M
|
|
CSI is a statistically derived scoring system created to identify FICO-like industry credit scores using historical patterns of credit usage & payment behavior. The index is built on powerful predictors, such as mortgage information, retail card debt, revolving credit card debt & other loan and financial information. CSI is aggregated & then applied at the zip+4 geographic level so it can be used for any offers that do not require permissible purpose or a firm offer of credit. The scores closely resemble FICO scores ranging from <550-750+. Scores between 670-740 are considered good whereas scores below are considered risky & scores above are most favorable. This list works well for a wide range of offers including banking & financial offers, debt consolidation & refinancing, bank & retail card offers, mortgage offers, direct-to-consumer insurance offers, automotive offers, highly promotional & low-end offers. Credit Scores are used by lenders to determine the likelihood of individuals to pay & influences everything from auto loans to mortgages. This file is GLB compliant.


Source: Focus USA Masterfile overlayed with the Credit Score Index
|
|
POPULARITY: |
97 |
MARKET: |
CONSUMER |
CHANNELS: |
|
SOURCE: |
COMPILED LISTS, FOCUS USA MASTERFILE OVERLAYED WITH THE CSI |
PRIVACY: |
OPT-IN |
DMA?: |
YES - MEMBER |
STATUS: |
STANDARD PROVIDER |
GEO: |
USA |
GENDER: |
51% FEMALE 49% MALE |
|
6 MONTH/12 MONTH MOB |
$5.00/M |
AGE |
$6.00/M |
BANKCARD HOLDERS |
$10.00/M |
COLLECTIBLES |
$7.50/M |
CREDIT SCORE INDEX (CSI) |
|
DONORS |
$7.50/M |
ETHNICITY BY TYPE |
$10.00/M |
FINANCE LOAN HOLDERS |
$10.00/M |
GENDER |
$6.00/M |
GIFT BUYERS |
$7.50/M |
HOMEOWNER |
$5.00/M |
INCOME |
$6.00/M |
INVESTORS BY TYPE |
$7.50/M |
MAIL ORDER BUYERS |
$7.50/M |
PRESENCE OF CHILDREN |
$5.00/M |
STATE, ZIP, SCF |
$5.00/M |
SWEEPSTAKES ENTRANTS |
$7.50/M |
TRAVELERS |
$7.50/M |
ADDRESSING |
KEY CODING |
PLEASE INQUIRE |
EMAIL |
$50.00/F |
FTP |
$50.00/F |
RUNNING CHARGES |
$6.50/M |
ZIP+4 |
$6.50/M |
|