|
COUNTS THROUGH 02/28/2025 |
|
|
603,800 |
TOTAL UNIVERSE / BASE RATE |
$115.00/M |
603,800 |
ACTIVE SUBSCRIBERS |
$115.00/M
|
18,766 |
FEB’25 ACTIVE SUBS |
+
$17.00/M
|
101,642 |
3 MONTH ACTIVE SUBS |
+
$14.00/M
|
91,412 |
3 MONTH DTP SUBS |
+
$26.00/M
|
2,834 |
1 MONTH CHANGE OF ADDRESS |
$144.00/M
|
83,218 |
GIFT SUBSCRIPTION DONORS |
$130.00/M
|
5,896,174 |
EXPIRES |
$75.00/M
|
|
FUNDRAISER RATE |
$85.00/M
|
|
CATALOG RATE |
$85.00/M
|
|
SMITHSONIAN MAGAZINE is one of the largest and most influential publications in the nation. Igniting boundless curiosity, SMITHSONIAN MAGAZINE journeys to places that surprise, introduces people changing the world and explores issues that define the past, present and future. For those insatiably curious about our world and ourselves, who are open to learning new things every day, who see challenges as opportunities, SMITHSONIAN MAGAZINE is a trusted source for millions of curious people.
Subscribers are affluent, educated consumers who have a thirst for knowledge and a passion for life. Engaged and connected within their communities and the world around them, they are frequent supporters of a variety of nonprofits. Organizations from every nonprofit sector will find a responsive audience ready to donate. SMITHSONIAN MAGAZINE subscribers have a voracious appetite for reading and make a great audience for all consumer publishers.
Demographic Profile: Median Age 61 Median Income $81,211 College Educated 80% Homeowners 76% |
|
POPULARITY: |
100 |
MARKET: |
CONSUMER |
CHANNELS: |
|
SOURCE: |
99% DIRECT MAIL |
PRIVACY: |
UNKNOWN |
DMA?: |
NO |
STATUS: |
STANDARD PROVIDER |
GEO: |
USA |
GENDER: |
36% FEMALE 48% MALE |
SPENDING: |
$39.00 AVERAGE ORDER |
|
1 MONTH HOTLINE |
$17.00/M |
3 MONTH HOTLINE |
$14.00/M |
6 MONTH HOTLINE |
$10.00/M |
CANCELLATION RUN CHARGES |
$15.00/M |
CHANGE OF ADDRESS |
$12.00/M |
GENDER/SEX |
$9.00/M |
NON RECIPROCAL |
$20.00/M |
ONE PER HOUSEHOLD |
$6.00/M |
PAID |
$12.00/M |
PROVINCE |
$8.00/M |
SCF |
$8.00/M |
SOURCE |
$12.00/M |
STATE |
$8.00/M |
ZIP |
$8.00/M |
ADDRESSING |
KEY CODING |
$3.00/M |
DELIVERY FEE |
$75.00/F |
|