The Hello! Magazine Canadian Onsert Program targets the readers of a leading magazine which delivers timely and entertaining stories. These highly responsive consumers rely on Hello! to provide a unique blend of celebrity and royal news, world exclusives, society, high fashion, lifestyle, beauty tips, recipes, world affairs and much more without the ‘gossipy’ element of other celebrity magazines. These subscribers actively seek products ranging from high fashion to anti-aging skincare.
HELLO! Canada: Giving Canadians intimate access to the homes & lives of international celebrities; who entrust us to share their stories in their own words. *With its unique blend of celebrity and royal news, world exclusives, society, high fashion, lifestyle, beauty, recipes, world affairs and much more, HELLO! Canada has become a beacon for smart educated women who love entertainment and escapism without the ‘gossipy’ element of other celebrity magazines *HELLO! Canada is the #1 Canadian magazine in single copy sales.
Hello! Magazine Subscriber Quick Facts:
- The audience comprised primarily of women
- The average age of 45
- 30% have household incomes of over $83,528
- Spend between $1000-$2000 yearly on women’s clothing
- 19% take 3 or vacations outside of Canada
- Over 60% are college educated
- Over 50% have children in the home
GENERAL REQUIREMENTS
+ 40,000 inserts minimum
+ Insertion order required
+ A three-week deadline for materials needed prior to national close date
+ Limited inventory (bookings are on a first come basis so alternative months will be suggested)
+ A blow-in card cannot fall in the center of a book
IINSERTSPECIFICATIONS
+ Paper Stock:
Minimum paper stock: 70lb coated or 70lb hi bulk
Maximum paper stock: 7pt for a 2 page and 80lb for a 4 page blow-in card
+Mechanical Specifications: Insert dimensions:
2 page blow-in card: Minimum size: 3 1/2 wide x 3 1/2 deep Maximum size: 6 inches wide x 6 inches deep
4 page blow-in card: Minimum size: 3 1/2 wide x 3 1/2 deep Maximum size : 6 inches wide x 6 inches deep
PROGRAM PRICING
+ All insert rates are custom quoted based on unit size, weight, paging, and paper stock
QUANTITIES
+ Circulation subject to change since subscriptions are in real time
CREATIVE
+ All inserts subject to creative approval
+ To ensure proper control and insertion of supplied inserts the following procedures must be strictly adhered to when shipping inserts |
