MindWare Catalog Mailing List

Founded in 1990, MindWare is the award-winning creator, manufacturer and distributor of Brainy Toys for Kids of All Ages. The diverse product line includes educational toys, games, brainteasers, creative play activities, building sets, coloring books and more.

SEGMENTS

COUNTS THROUGH 03/30/2025

459,273

TOTAL UNIVERSE / BASE RATE

$100.00/M

18,676

1 MONTH BUYERS

+ $25.00/M

46,728

3 MONTH BUYERS

+ $20.00/M

203,825

6 MONTH BUYERS

+ $15.00/M

250,047

12 MONTH BUYERS

+ $5.00/M

PUBLISHING RATE

$70.00/M

FUNDRAISING RATE

$75.00/M

DESCRIPTION

The MindWare catalog, winner of many prestigious awards, reaches both parents and grandparents striving to foster lifelong learning, growth and success. Many of the "Brainy Toys for Kids of All Ages" are exclusive to MindWare and all are designed to stimulate creative and critical thinking. MindWare is passionate about filling the world with fun and high-quality products with a vision to make the world smarter through playful learning.

MindWare Profile:

• Median household age is 46-49
• Median household income of $75,000-$100,000
• 85% married
• 47% professional/technical
• 62% have children under the age of 10

MindWare is recommended for:

• Apparel
• Book/Literature
• Children's
• Education/Self Improvement
• Fundraising
• General Merchandise
• Gift
• Publishing

ORDERING INSTRUCTIONS

To order this list, contact your List Broker and ask for NextMark List ID #575835 or click here to place your request.
Use NextMark List Order Entry Software or Bionic Media Planning Software
7,500 NAME MINIMUM ORDER $0.00 MINIMUM PAYMENT
85% NET NAME AVAILABLE ON ORDERS OF 50,000 OR MORE ($10.00/M RUN CHARGE)
PLEASE INQUIRE ABOUT EXCHANGE
REUSE IS AVAILABLE
CANCELLATION FEE AT $150.00/F