|
COUNTS THROUGH 03/28/2025 |
|
|
4,600,000 |
TOTAL UNIVERSE / BASE RATE |
$85.00/M |
310,000 |
ONE MONTH HOTLINE |
+
$20.00/M
|
930,000 |
LAST 3 MO HL |
+
$15.00/M
|
1,860,000 |
LAST 6 MO HL |
$10.00/M
|
3,720,000 |
LAST 12 MO |
|
|
Throughout the ages, wine has had an important place at celebrations, tributes, and social events of all kinds. Toasting with a glass of wine presents a way to make a moment memorable. When gourmet foods have been prepared to accompany a meal where wine is served, they were prepared to complement the wines that will be poured. The wine boom in California has been instrumental in making excellent wines available to consumers that were previously affordable only for special occasions. Along with this boom, has been an increased interest in gourmet foods and how to serve wines that bring out the maximum bouquet of the vintages and flavors of the meals. Another direct result of the growth in these industries is the consumer demand to buy all the accessories that a true wine connoisseur must have as well as the high end, high quality specialty foods and ingredients. Plus, there is a right way and a wrong way to serve gourmet foods. Many books and magazines are purchased by consumers to help them avoid making a “faux pas”. The America’s Wine & Gourmet Connoisseurs list is the right choice for mailers who want to reach this discerning, high-end, audience. |
|
MARKET: |
CONSUMER |
CHANNELS: |
|
SOURCE: |
DIRECT RESPONSE, MULTI SOURCED |
PRIVACY: |
CONFIRMED OPT-IN |
DMA?: |
YES - MEMBER |
STATUS: |
PREFERRED PROVIDER |
GEO: |
USA |
GENDER: |
60% FEMALE 40% MALE |
|
$20+ BUYERS |
$5.00/M |
3 MONTH HOTLINE |
$10.00/M |
6 MONTH HOTLINE |
$10.00/M |
AGE |
$5.00/M |
CREDIT CARD BUYERS |
|
ETHNICITY |
$10.00/M |
GENDER/SEX |
$10.00/M |
GEO SELECT |
$5.00/M |
HOME OWNER |
$5.00/M |
INCOME SELECT |
$5.00/M |
MONTHLY HOTLINE |
$20.00/M |
PHONE NUMBER |
$20.00/M |
PRESENCE OF CHILDREN |
$5.00/M |
SCF |
$5.00/M |
STATE |
$5.00/M |
ZIP |
$5.00/M |
ADDRESSING |
KEY CODING |
$5.00/M |
EMAIL |
$50.00/F |
FTP |
$50.00/F |
KEYING |
$2.50/M |
|