Mason Easy Pay Mailing List

These buyers of both men's and women's shoes have the option of using the Mason Easy-Pay credit plan which allows for installment billing.

SEGMENTS COUNTS THROUGH 02/28/2025
201,425 TOTAL UNIVERSE / BASE RATE $105.00/M
 10,448 1 MONTH BUYERS     + $25.00/M
 36,954 3 MONTH BUYERS     + $20.00/M
 73,081 6 MONTH BUYERS     + $15.00/M
 119,647 12 MONTH BUYERS     + $10.00/M
  FUNDRAISERS/PUBLISHERS (RECENCY FEES DO NOT APPLY)     $65.00/M
  FOOD MAILERS (RECENCY FEES DO NOT APPLY)     $75.00/M
DESCRIPTION

These buyers of both men's and women's shoes have the option of using the Mason Easy-Pay program, which allows for installment billing. For 100 years, Mason Companies, Inc. has been the premier source of quality footwear, especially for large and hard to find sizes. Mason currently sells more than 500 styles for men and women and continues to grow its customer base. These middle age consumers appreciate a good value and have the opportunity to take advantage of the Easy-Pay credit plan to pay for their athletic, work and casual footwear purchases.

 

Demographics/Profiles:

Women 65%

Men 35%

Average Income $40,000

Average Age 50

 

Product Selects
Shoe Style: Casual, Work, Dress, Athletic, Outdoor

Shoe Size Length

Shoe Size Width

Jewelry/Bags/Accessories

 

Lifestyle Selects
Auto, Beauty/Health, Bible/Inspire, Business/Home Office, Collectibles, Cooking/Gourmet, Crafts, Culture, Do It Yourself, Donors, Ethnic, Finance, History, Internet, Outdoors, Pets, Photography, Publishing, Sports, Travel, Wildlife

 

General Comments:

Reuse Minimum Order 1,000
Telemarketing is not allowed.
Sample mail piece is required for approval.

 

Pricing Policy: 85% net name arrangement with $10/M run charges on 50,000+ names

 

Payment due 30 days from mail date. Prepayment required for first time mailers.

Cancellation orders will be subject to cancel run charges and selections at full rate. Cancellations must be received in writing 15 days prior to the mail date/merge.

ORDERING INSTRUCTIONS
  • To order this list, contact your List Broker and ask for NextMark List ID #218048 or click here to place your request.
  • Use NextMark List Order Entry Software or Bionic Media Planning Software
  • 10,000 NAME MINIMUM ORDER $0.00 MINIMUM PAYMENT
  • 85% NET NAME AVAILABLE ON ORDERS OF 50,000 OR MORE ($10.00/M RUN CHARGE)
  • EXCHANGE IS AVAILABLE
  • REUSE IS AVAILABLE ON ORDERS OF 5,000
  • CANCELLATION FEE AT $150.00/F
POPULARITY: 100
MARKET: CONSUMER
CHANNELS: Mailing List  
SOURCE: DIRECT MAIL SOLD 
PRIVACY: UNKNOWN 
DMA?: NO
STATUS: STANDARD PROVIDER
GEO: USA 
GENDER: 65% FEMALE 35% MALE  
SPENDING: $115.00 AVERAGE ORDER 
SELECTS
$100+ BUYERS   $30.00/M
$150+   $35.00/M
$200+   $40.00/M
$50+ BUYERS   $20.00/M
$75+ BUYERS   $25.00/M
12 MONTH HOTLINE   $10.00/M
3 MONTH HOTLINE   $20.00/M
30 DAY   $25.00/M
6 MONTH HOTLINE   $15.00/M
AGE   $15.00/M
AGE OF CHILDREN   $15.00/M
AVERAGE PURCHASE, LAST PURCHASE   $15.00/M
CANCELLATION FEE   $150.00/F
CREDIT PROGRAM   $10.00/M
ETHNICITY   $15.00/M
GENDER/SEX   $8.00/M
INCOME SELECT   $15.00/M
INTERNET ONLY   $5.00/M
KEY CODE   $5.00/M
LIFESTYLE   $15.00/M
MULTI-BUYERS   $5.00/M
POLITICAL COUNTS   $15.00/M
PRODUCT   $20.00/M
RUNNING CHARGE   $10.00/M
SCF   $8.00/M
STATE   $8.00/M
ZIP   $8.00/M
ADDRESSING
KEY CODING  $5.00/F
DELIVERY FEE  $75.00/F
RELATED LISTS
COLONY BRANDS - BUYER MASTERFILE ENHANCED
STONEBERRY
THE BRADFORD GROUP - COLLECTORS GROUP MASTERFILE ENHANCED
NATIONAL MAGAZINE EXCHANGE ENHANCED MASTERFILE
MASSEYS
ETHNIC BUYERS GUIDE - AFRICAN AMERICAN CONSUMERS
PUBLISHERS CLEARING HOUSE MERCHANDISE BUYERS
THE BRADFORD GROUP - COLLECTORS GROUP MASTERFILE
SHOPPER'S VOICE U.S. - MASTERFILE
CATALOG CREDIT CARD HOLDERS