CMC identifies the highest quality prospects for each target marketer via a selection methodology that prioritizes source and channel data critical to the success of each offer. Key components in the selection process are trigger data that represent various life events and changes, self-reported planning and major decision-making research activities.
The Consumer Marketing Connection is a dynamic database product designed to deliver qualified prospects that can be targeted to a wide range of consumer markets and offers.
Leading multichannel data sources that include direct mail buyers and subscribers, internet buyers and responders, self-reported internet and direct mail surveys, direct response and government records are updated monthly and enhanced with comprehensive demographic, lifestyle and geo-demographic data.
Upon request, custom models can be created for marketers requiring pin-point targeting to reach their desired audience – usually with no up-front cost or minimum mailing commitment.
Email addresses opted-in for third party offers are available for CPM marketing campaigns.
CMC can provide mailer specific private prospecting universe from:
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Investor Data
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Online Transaction Data
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Investment Newsletter Subs
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Activity date/ Time Stamp
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Known Investors by Type of Investment
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ISP/ Connectivity Data
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Auto/ Vehicle Data
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Type of connection
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Insurance Expire Date
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ISP by Carrier
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Make/ Model/ Year
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Internet Activity
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Insurance Quote Seekers
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Online Gambling
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Plan To Buy/ Lease New or Used Car
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Online Dating Service
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Motorcycle
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Online Gaming
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RV/ ATV/ PWC
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Investing/ Trading
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Auctions
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Mail Order/ Catalog by Purchase Category
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Music Downloads
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Apparel
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Children
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Financial Data
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Sports
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Credit Seekers
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Mortgage Applicant Data
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Magazine Subscribers Category
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Bankruptcy
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Foreclosure
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Travel Booking and Inquiries
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Air
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Ailment and Allergy Data
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Cruise
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RX Data
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Domestic
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Foreign
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Smokers
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Timeshare
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Donor Data by Cause
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Insurance Seekers
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Humanitarian
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Auto
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Children's
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Life
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Culture
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Health
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Health
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Home
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Environment
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Political
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Business Opportunity/ Money Making Seekers
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Religious
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Interest in Continuing Education
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Pets
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Education Level
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Political Party
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Music Preference
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Political Affiliations
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Hobbies
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Occupation
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